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Strategic planning for public relations

Smith, Ronald D., 1948- author.

Format:

Books

Publication Date

2021

Excerpt:

Strategic planning for public relations / Smith, Ronald D., 1948- author.

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Strategic integrated marketing communications

Percy, Larry, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live

Format:

Books

Publication Date

2018

Excerpt:

Strategic integrated marketing communications / Percy, Larry, author.

Available: Copies:

Strategic planning for public relations

Smith, Ronald D., 1948- author.

Format:

Books

Publication Date

2017

Excerpt:

Strategic planning for public relations / Smith, Ronald D., 1948- author.

Available: Copies:

Strategic integrated communication

Mulder, D.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1242999&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

Strategic integrated communication / Mulder, D.

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Strategic advertising management

Percy, Larry.

Publisher description http://www.loc.gov/catdir/enhancements/fy0907/2008038449-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0827/2008038449.html

Format:

Books

Publication Date

2009

Excerpt:

Communication in marketing.

Available: Copies:

A guide to the Business analysis body of knowledge (BABOK guide).

Brennan, Kevin, 1972-

Format:

Books

Publication Date

2009

Excerpt:

Strategic planning.

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Scenario planning : the link between future and strategy

Lindgren, Mats, 1959-

Format:

Books

Publication Date

2009

Excerpt:

Scenario planning : the link between future and strategy / Lindgren, Mats, 1959-

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Communicating your vision

Cartwright, Talula.

Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2007275262-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007275262-d.html
Table of contents only http://www.loc.gov/catdir/toc/fy0714/2007275262.html

Format:

Books

Publication Date

2006

Excerpt:

Communicating your vision / Cartwright, Talula.

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Scenarios in marketing : from vision to decision

Ringland, Gill.

Table of contents only

Format:

Books

Publication Date

2006

Excerpt:

Strategic planning.

Available: Copies:

10.

Beyond control : managing strategic alignment through corporate dialogue

Lachotzki, Fred.

Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018709.html

Format:

Books

Publication Date

2005

Excerpt:

Communication in management.

Available: Copies:

11.

International management : managing in a diverse and dynamic global environment

Phatak, Arvind V.

Publisher description http://www.loc.gov/catdir/description/mh051/2004044917.html
Table of contents http://www.loc.gov/catdir/toc/mh051/2004044917.html

Format:

Books

Publication Date

2005

Excerpt:

Intercultural communication.

Available: Copies:

12.

Scenarios : the art of strategic conversation

Van der Heijden, Kees.

Format:

Books

Publication Date

2005

Excerpt:

Communication in management.

Available: Copies:

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