Search Results for Consumer behavior -- Psychological aspects.

|

|

|

Enable Accessibility Mode

|

Remember to clear the cache and close the browser window.

IIE Logo

Search Limit

Rooms Restriction Values

Search Field

Target Value

Limit Value

Restriction Value

Search For:

Advanced Search

Switch to list view

Switch to thumbnail view

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

36 Results Found

Subscribe to search results

1 2 3

000000000000IIE

Print

Select a list

Make this your default list.

The following items were successfully added.

There was an error while adding the following items. Please try again.

One or more items could not be added because you are not logged in.

1.

Cover image for Consumer behaviour.

Consumer behaviour.

by

Sethna, Zubin, author.

Format:

Books

Publication Date

2019

Excerpt:

Consumer behaviour. Sethna, Zubin, author.

Available: Copies:

2.

Cover image for Customer sense : how the 5 senses influence buying behavior

Customer sense : how the 5 senses influence buying behavior

by

Krishna, Aradhna.

Format:

Books

Publication Date

2013

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

3.

Cover image for Happy customers everywhere : how your business can profit from the insights of positive psychology

Happy customers everywhere : how your business can profit from the insights of positive psychology

by

Schmitt, Bernd.

Format:

Books

Publication Date

2012

Excerpt:

Consumption (Economics) -- Psychological aspects.

Available: Copies:

4.

Cover image for Unconscious branding : how neuroscience can empower (and inspire) marketing

Unconscious branding : how neuroscience can empower (and inspire) marketing

by

Van Praet, Douglas.

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

5.

Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

by

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Brand choice -- Psychological aspects.

Available: Copies:

6.

Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail

Online consumer behavior : theory and research in social media, advertising, and e-tail

by

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

Available: Copies:

7.

Cover image for Bounded rationality and industrial organization

Bounded rationality and industrial organization

by

Spiegler, Ran.

Format:

Books

Publication Date

2011

Excerpt:

Consumption (Economics) -- Psychological aspects.

Available: Copies:

8.

Cover image for Sensory marketing : research on the sensuality of products

Sensory marketing : research on the sensuality of products

by

Krishna, Aradhna.

Format:

Books

Publication Date

2010

Excerpt:

New products -- Psychological aspects.

Available: Copies:

9.

Cover image for The objects of affection : semiotics and consumer culture

The objects of affection : semiotics and consumer culture

by

Berger, Arthur Asa, 1933-

Format:

Books

Publication Date

2010

Excerpt:

Semiotics -- Psychological aspects.

Available: Copies:

10.

Cover image for The buying brain : secrets for selling to the subconscious mind

The buying brain : secrets for selling to the subconscious mind

by

Pradeep, A. K., 1963-

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

11.

Cover image for Neuromarketing : exploring the brain of the consumer

Neuromarketing : exploring the brain of the consumer

by

Zurawicki, Leon.

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

12.

Cover image for The psychology of marketing : cross-cultural perspectives

The psychology of marketing : cross-cultural perspectives

by

Raab, Gerhard.

Format:

Books

Publication Date

2010

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

Select an Action

Place Hold(s)
Add to My Lists
Email
Print

1 2 3

Limit Search Results

Access Level

Author

Lindström, Martin, 1970-

(3)

Berger, Arthur Asa, 1933-

(2)

(2)

Goldsmith, Ronald Earl.

(2)

Krishna, Aradhna.

(2)

Rapaille, Clotaire.

(2)

Albanese, Paul J.

(1)

(1)

Bauer, Joel, 1960-

(1)

Blythe, Jim, author.

(1)

British Broadcasting Corporation.

(1)

Carbone, Lewis P.

(1)

Carù, Antonella.

(1)

Chaudhuri, Arjun.

(1)

Close, Angeline, editor.

(1)

(1)

(1)

Grant, John, 1964-

(1)

Hofmeyr, J. H. (Jan H.)

(1)

Miller, Travis, 1977-

(1)

(1)

Pradeep, A. K., 1963-

(1)

(1)

(1)

Schmitt, Bernd.

(1)

Sethna, Zubin, author.

(1)

(1)

Statt, David A., 1942-

(1)

Sutherland, Max.

(1)

Underhill, Paco.

(1)

Van Praet, Douglas.

(1)

Van Zutphen, Glenn.

(1)

Vee, Jimmy, 1975-

(1)

Wickstrom, Maurya.

(1)

Woodside, Arch G.

(1)

(1)

Zaltman, Gerald.

(1)

Zurawicki, Leon.

(1)

Format

(35)

(1)

Item Category 1

Non-Fiction Books

Recommended Books

Material Type

Audio-visual Material

Recommended Books

Language

(36)

Library

RC Bloemfontein

RC Braamfontein

RC Pretoria CBD

VC Durban North

Shelf Location

On-Shelf Faculty Commerce (IIE CAT only)

On-Shelf Student

Standard shelving location

Store Room/Cupboard

Publication Date

Subject

Consumer behavior.

(26)

Marketing -- Psychological aspects.

(16)

Consumer behavior -- Psychological aspects.

(9)

Consumers -- Psychology.

(6)

Shopping -- Psychological aspects.

(6)

Neuromarketing.

(5)

Consumption (Economics) -- Psychological aspects.

(4)

(3)

Advertising -- Psychological aspects.

(2)

Aspects psychologiques.

(2)

Brand name products.

(2)

Branding (Marketing)

(2)

Cognition and culture.

(2)

Comportement du consommateur.

(2)

Consommateurs -- Comportement -- Aspect psychologique.

(2)

Decision making.

(2)

Economics -- Psychological aspects.

(2)

National characteristics.

(2)

Senses and sensation.

(2)

Social perception.

(2)

Verbraucherverhalten.

(2)

(1)

Bernays, Edward L., 1891-1995.

(1)

Besluitvorming.

(1)

Brand choice -- Psychological aspects.

(1)

(1)

(1)

Brand name products -- Economic aspects.

(1)

Brand name products -- Psychological aspects.

(1)

Brand name products -- Social aspects.

(1)

Caractéristiques nationales.

(1)

Cognition et culture.

(1)

Comportement social.

(1)

Comportement économique.

(1)

(1)

Consommateurs -- Comportement.

(1)

Consommateurs -- Psychologie.

(1)

(1)

Consumentengedrag.

(1)

Consumer behavior -- Social aspects -- United States.

(1)

Consumer behavior -- Social aspects.

(1)

Consumer behavior -- United States.

(1)

Consumer's preferences -- Cross-cultural studies.

(1)

Consumers -- Attitudes.

(1)

Consumers' preferences -- Psychological aspects -- United States.

(1)

Consumers' preferences.

(1)

(1)

Creative thinking.

(1)

(1)

Culture -- Semiotic models.

(1)

Customer loyalty.

(1)

Customer services -- Evaluation.

(1)

Customer services -- Quality control.

(1)

Dichter, Ernest, 1907-1991.

(1)

(1)

(1)

Electronic commerce -- Psychological aspects.

(1)

Entscheidungsfindung.

(1)

Freud, Sigmund, 1856-1939.

(1)

Identity (Psychology)

(1)

Individual behaviour.

(1)

Industrial organization (Economic theory)

(1)

Information behavior.

(1)

Internet advertising -- Psychological aspects.

(1)

Internet marketing.

(1)

Irrationaliteit.

(1)

Irrationalität.

(1)

Konsumentpsykologi.

(1)

Kulturelles System.

(1)

Kulturvergleich.

(1)

Language and culture.

(1)

Lifestyles -- Case studies.

(1)

Lifestyles -- Economic aspects.

(1)

Marketing -- Aspect psychologique.

(1)

Marketing -- Decision making.

(1)

Marketing -- Planning.

(1)

Marketing -- Social aspects.

(1)

Marknadsföring.

(1)

(1)

Material culture.

(1)

(1)

Motivation research (Marketing)

(1)

Nationalcharakter.

(1)

New products -- Psychological aspects.

(1)

Object (Aesthetics)

(1)

(1)

Organizational effectiveness -- Management.

(1)

Pensée créatrice.

(1)

(1)

(1)

Produits de marque -- Aspect psychologique.

(1)

Produits de marque -- Aspect social.

(1)

Produits de marque -- Commercialisation.

(1)

(1)

Psychologische aspecten.

(1)

Public relations & advertising.

(1)

Public relations -- History -- 20th century.

(1)

(1)

Représentations sociales.

(1)

Resonerande (psykologi)

(1)

(1)

(1)

(1)

Semiotics -- Psychological aspects.

(1)

Semiotics -- Social aspects.

(1)

(1)

(1)

Soziale Wahrnehmung.

(1)

Stores, Retail -- Psychological aspects.

(1)

Style de vie -- Aspect économique.

(1)

(1)

Themed environments.

(1)

Thought and thinking.

(1)

Verhaltensmuster.

(1)

Item Available

Advanced Search Location

RC Bloemfontein

RC Braamfontein

RC Pretoria CBD

VC Durban North

{sortLabel}

	{facetName}	{results}

	{displayName}	{count}
{error}

Copyright 2020 Sirsi Corporation - Portfolio Version 5.0.2