4 Results
0000IIE
Cover image for International marketing
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- The Cultural Environment -- The Economic Environment -- The Political and Legal Environment -- China
Available: Copies:
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2011
Excerpt: 
global marketing authorities to help you understand this rapidly changing international environment and
Available: Copies:
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2004
Excerpt: 
institutions and trade policy -- The cultural environment -- The economic environment -- The international
Available: Copies:
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2000
Excerpt: 
Introduction to marketing -- The marketing environment and social responsibility -- International
Available: Copies: