Search Results for Social media

Social media and brand wareness

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

Leveraging thought leadership through social media to build brand equity for fitness brands

Social media, brand image and Statistics South Africa : an exploration of Twitter's role in enhancing a government department's brand image

Analysis Orlando Pirates Football Club make use of social media in building their brand equity

To like or not to like : an exploration of how South African brands use social media

An investigation into the role of social media in South African politics in relation to it's perceived brand perception on Mmusi Maimane from May 2014-June 2015

Fashion branding and social media : the impact of social media on branding in the fashion industry

How strong brands utilize transmedia storytelling techniques to position the brand within Sinek's brand positioning framework on social media

BrandU : an investigation into how South African millenials [sic] relate to marketing endorsement strategies in favour of social media brand influencers, as well as brand influencer focused campaigns : case study: Woolworths' "Style By SA" campaign

An investigation into how artists can use social media platforms to promote themselves and their work to create brand awareness among Generation Y consumers in Cape Town

An analysis of the evolving implementation of social media in positioning a brand campaign : case study : the Coca Cola Company 'Share a Coke' campaign