Search Results for Tribes.

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Cover image for An exploration of consumer tribes and their role in strategic brand communication
An exploration of consumer tribes and their role in strategic brand communication
An exploration of consumer tribes and their role in strategic brand communication
by 
Cressy, Anastacia
Format: 
Manuscript
Publication Date 
2018
Excerpt: 
An exploration of consumer tribes and their role in strategic brand communication / Cressy
Available: Copies:
Cover image for Debranding from diamond chips, the all-powerful urban tribe : how brand managers are required to protect their brand and enforce debranding tactics, against tribes unsuited for the brand
Debranding from diamond chips, the all-powerful urban tribe : how brand managers are required to protect their brand and enforce debranding tactics, against tribes unsuited for the brand
Debranding from diamond chips, the all-powerful urban tribe : how brand managers are required to protect their brand and enforce debranding tactics, against tribes unsuited for the brand
by 
Olmesdahl, Christel.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
protect their brand and enforce debranding tactics, against tribes unsuited for the brand / Olmesdahl
Available: Copies:
Cover image for What is the South African 'hipster' tribe really?
What is the South African 'hipster' tribe really?
What is the South African 'hipster' tribe really?
by 
Cabeleira, Stacey.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
What is the South African 'hipster' tribe really? / Cabeleira, Stacey.
Available: Copies:
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