by
Roberts-Lombard, Mornay, editor.
Format:
Books
Publication Date
2018
Excerpt:
-- Planning and organising a CRM strategy -- Implementing customer relationship management in an organisation
by
Brink, A. (Annekie)
Format:
Books
Publication Date
2014
Excerpt:
-to-business (B2B) marketing -- Stakeholders in Relationship Marketing -- The management of CRM -- Planning a CRM
by
Chopra, Sunil, 1960-
Format:
Books
Publication Date
2013 2012
Excerpt:
Supply chain management : strategy, planning, and operation / Chopra, Sunil, 1960-