Search Results for Consumer behavior -- South Africa.

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Cover image for Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines
Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines
Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines
by 
Warren, Andrew
Format: 
Manuscript
Publication Date 
2017
Excerpt: 
Brand building -- Research -- South Africa
Available: Copies:
Cover image for The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa
The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa
The value of being authentic : a qualitative study of the effects of brand authenticity on consumer behaviour in South Africa
by 
Shier, James.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
consumer behaviour in South Africa / Shier, James.
Available: Copies:
Cover image for Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry
Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry
Searching for the South African self-directed consumer : a research report into the level of self-directed consumer behaviour focussing on the financial services industry
by 
Burger, Wouter.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
Searching for the South African self-directed consumer : a research report into the level of self
Available: Copies:
Cover image for Consumer behaviour
Consumer behaviour
by 
Parumasur, Sanjana Brijball, editor.
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=944643&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer behavior -- South Africa.
Available: Copies:
Cover image for Buyer behaviour : understanding consumer psychology and marketing
Buyer behaviour : understanding consumer psychology and marketing
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2007
Excerpt: 
Consumers -- South Africa.
Available: Copies:
Cover image for Consumer behaviour
Consumer behaviour
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior -- South Africa.
Available: Copies:
Cover image for Buyer behaviour : a multi-cultural approach
Buyer behaviour : a multi-cultural approach
Buyer behaviour : a multi-cultural approach
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumers -- South Africa.
Available: Copies:
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