by
Smith, Bob.
Format:
Books
Publication Date
2004
Excerpt:
making a successful ad campaign or design. Considered by many to be the benchmark in advertising annuals
by
Butterfield, Leslie, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/els033/99043468.html
Publisher description http://catdir.loc.gov/catdir/description/els033/99043468.html
Publisher description http://catdir.loc.gov/catdir/description/els033/99043468.html
Format:
Books
Publication Date
1999
Excerpt:
-- Creative briefing : the creative perspective / Steve Henry -- Getting the best out of people in advertising