by
Venter, Peet, 1964-
Format:
Books
Publication Date
2020
Excerpt:
Introduction -- 1. The nature of strategic marketing --Section 1: Market opportunity analysis --2
by
Belz, Frank-Martin.
Format:
Books
Publication Date
2012
Excerpt:
Marketer Perspective -- The Nature of Price Systems -- 10.Convenience -- Consumption and Convenience
by
Morrison, Alastair M.
Format:
Books
Publication Date
2010
Excerpt:
. Readers will benefit from the practical nature, and excellent use of relevant and up-to-date cases. Global
by
Venter, Peet, 1964-
Format:
Books
Publication Date
2009
Excerpt:
Introduction -- 1. The nature of strategic marketing --Section 1: Market opportunity analysis --2
by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
The nature and scope of marketing. The field of marketing -- The dynamic marketing environment
by
Jobber, David, 1947-
Format:
Books
Publication Date
2006
Excerpt:
1. The nature of marketing. -- 2. The global marketing environment. -- 3. Understanding customer
by
Strydom, Johan.
Format:
Books
Publication Date
2004
Excerpt:
Ch. 1 The nature of marketing -- Ch. 2 The modern marketing environment of business -- Ch. 3
by
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format:
Books
Publication Date
2002
Excerpt:
, services, and ideas -- Strategies for new products and the product life cycle -- The nature of the supply
by
Morgan, Nigel.
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001043952.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043952.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1563511&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043952.html
Format:
Books
Publication Date
2002
Excerpt:
Wales: 'natural revival' -- 8. Brand Western Australia: 'Holidays of an entirely different nature' -- 9
by
Ford, David, 1944-
Table of contents http://catdir.loc.gov/catdir/toc/wiley021/2001056905.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0664/2001056905-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/2001056905.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0664/2001056905-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/2001056905.html
Format:
Books
Publication Date
2002
Excerpt:
Understanding Business Marketing and Purchasing -- The nature of business markets -- A definition
by
Kotler, Philip.
Format:
Books
Publication Date
2000
Excerpt:
Satisfaction -- The Nature of High-Performance Businesses -- Delivering Customer Value and Satisfaction
by
Shank, Matthew D.
Format:
Books
Publication Date
1999
Excerpt:
applications to today's world of sports. This contemporary text illustrates the complex and diverse nature of
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