7 Results
0000000IIE
by 
Haig, Matt.
Format: 
Books
Publication Date 
2011
Excerpt: 
Brand failures : the truth about the 100 biggest branding mistakes of all time / Haig, Matt.
Available: Copies:
by 
Smith, Preston G., 1941-
Format: 
Books
Publication Date 
1998
Excerpt: 
Developing products in half the time : new rules, new tools / Smith, Preston G., 1941-
Available: Copies:
Cover image for Innovation management and new product development
by 
Trott, Paul VerfasserIn.
Format: 
Books
Publication Date 
2021
Excerpt: 
over time, how it uses technical and societal knowledge, and how it develops an attractive proposition
Available: Copies:
Cover image for Brand management : Principles and Practices
by 
Dutta, Kirti.
Format: 
Books
Publication Date 
2012
Excerpt: 
to specific category of customers -- Usage occasion and time -- Using corporate social responsibility
Available: Copies:
by 
King, John P. (John Paul), 1944-
Format: 
Books
Publication Date 
2010
Excerpt: 
Time, money, and risks -- Reliability, durability, and robustness -- Strategies for reliability
Available: Copies:
by 
Cooper, Robert G. (Robert Gravlin), 1943-
Format: 
Books
Publication Date 
2005
Excerpt: 
's success - it tells how much they help. As we see time and time again, all the promotion in the world won
Available: Copies: