94 Results Found
000000000000IIE
1.
by
Arens, William F.
Format:
Books
Publication Date
2004
Excerpt:
Contemporary advertising / Arens, William F.
2.
by
Wells, William, 1926-
Format:
Books
Publication Date
2006
Excerpt:
Advertising : principles & practice / Wells, William, 1926-
by
Percy, Larry.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html
Format:
Books
Publication Date
2005
Excerpt:
Strategic advertising management / Percy, Larry.
4.
by
Brierley, Sean, 1966-
Table of contents http://catdir.loc.gov/catdir/toc/fy041/2003274909.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Format:
Books
Publication Date
2002
Excerpt:
The advertising handbook / Brierley, Sean, 1966-
5.
by
Sissors, Jack Zanville, 1919-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format:
Books
Publication Date
2002
Excerpt:
Advertising media planning / Sissors, Jack Zanville, 1919-
by
Duncan, Tom (Thomas R.)
Format:
Books
Publication Date
2008
Excerpt:
Principles of advertising and integrated marketing communication
by
Mackay, Adrian.
Format:
Books
Publication Date
2005
Excerpt:
The practice of advertising / Mackay, Adrian.
8.
by
Drewniany, Bonnie L.
Format:
Books
Publication Date
2010
Excerpt:
Creative strategy in advertising / Drewniany, Bonnie L.
9.
by
Felton, George, 1947-
Format:
Books
Publication Date
2006
Excerpt:
Advertising : concept and copy / Felton, George, 1947-
10.
by
Jewler, A. Jerome.
Format:
Books
Publication Date
2001
Excerpt:
Creative strategy in advertising / Jewler, A. Jerome.
11.
by
Fennis, Bob Michaël, 1968- author.
Format:
Books
Publication Date
2021
Excerpt:
The psychology of advertising / Fennis, Bob Michaël, 1968- author.
12.
by
Du Plessis, D. F.
Format:
Books
Publication Date
2000
Excerpt:
Introduction to public relations and advertising / Du Plessis, D. F.
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