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1. 
Cover image for Digital you : real personal branding in the virtual age
Digital you : real personal branding in the virtual age
by 
Arruda, William, 1961- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
understanding and defining your unique promise of value making a great first impression, mastering multimedia
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2. 
Cover image for War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about it
War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about it
by 
Ries, Al.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038182.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0911/2008038182-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
constant innovation. Marketing is happy with just one -- Ch. 23. Management has the hots for multimedia
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