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1. 
Cover image for Marketing strategy : a decision-focused approach
by 
Walker, Orville C.
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
-- Implementation and Control of the Marketing Strategy -- The Marketing Plan-A Blueprint for Action -- Corporate
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by 
Sinclair, Cameron, 1973-
Format: 
Books
Publication Date 
2006
Excerpt: 
is also a call to action to anyone committed to building a better world."--Jacket.
Available: Copies:
3. 
Cover image for Between ourselves : an introduction to interpersonal communication
by 
Burton, Graeme.
Format: 
Books
Publication Date 
2006
Excerpt: 
action. This new edition fully reflects recent changes in communication syllabuses and includes more
Available: Copies:
4. 
Cover image for Digital youth : emerging literacies on the World Wide Web
by 
Alexander, Jonathan.
Format: 
Books
Publication Date 
2006
Excerpt: 
activism online: rethinking web activism -- Literacies in action: the YOUth and AIDS Web Project
Available: Copies:
5. 
Cover image for Taxes are a woman's issue : reframing the debate
by 
Abramovitz, Mimi.
Format: 
Books
Publication Date 
2006
Excerpt: 
from service cuts -- Real women need real tax reform : a call to action.
Available: Copies:
6. 
Cover image for Consumer behaviour
by 
Evans, Martin (Martin J.)
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Consumer response to marketing 3: action, post purchase dissonance, consumer involvement -- Consumer
Available: Copies:
7. 
Cover image for University students behaving badly
by 
Lee, Deborah.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Taking action.
Available: Copies:
8. 
Cover image for Moment of truth : redefining the CEO's brand management agenda
by 
Bauer, Andreas.
Format: 
Books
Publication Date 
2006
Excerpt: 
strategy -- 7. From brand strategy to action -- 8. Winning internal brand engagement -- 9. Tracking
Available: Copies:
9. 
Cover image for Questions that sell : the powerful process for discovering what your customer really wants
by 
Cherry, Paul.
Format: 
Books
Publication Date 
2006
Excerpt: 
. Seeing the plan in action.
Available: Copies:
10. 
Cover image for Transforming your go-to-market strategy : the three disciplines of channel management
by 
Rangan, V. Kasturi.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Stewardship in action II: the intermediary's perspective -- Stewarding multiple channels -- The challenges and
Available: Copies:
11. 
Cover image for Trust-based selling : using customer focus and collaboration to build long-term relationships
by 
Green, Charles H.
Format: 
Books
Publication Date 
2006
Excerpt: 
trust -- A primer on trust -- How its done: trust-based selling in action -- Trust is not a business
Available: Copies:
12. 
Cover image for Value-driven channel strategy : extending the lean approach
by 
Reidenbach, R. Eric.
Format: 
Books
Publication Date 
2006
Excerpt: 
analysis : a process overview -- Becoming lean -- Vsa in action -- Managing channel loyalty : a necessary
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