-- Advertising and Foreseeable Harm -- False Advertising and the Lanham Act -- False Advertising and State Law

than those for global advertising. It has been used by famous individuals to create some of the world

Advertising -- Management.

.Online partnerships -- 7.5.Interactive advertising -- 7.6.Opt-in email -- 7.7.Viral marketing -- 7.8

policies for journalists / Daxton R. "Chip" Stewart -- 11. Social media policies for advertising and public

-- Advertising to Vulnerable Groups: Children -- Product Safety -- Perspectives on Product Liability -- Privacy

guidebook writers and good work / Celebrity status, names, and ideas in the advertising award system

marketing-leadership and organizations -- Traditional advertising -- Social and digital advertising

Advertising campaigns -- United States -- History -- 21st century.

communication -- Promotion : advertising and sales promotion -- Promotion : direct and digital marketing

; Advertising ; Internet and social media marketing ; Referrals ; Networking -- Promotional tools and methods

media ; Financing and shaping the media : advertising, public relations, and marketing communications