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25. 
Cover image for Beyond disruption : changing the rules in the marketplace
by 
Dru, Jean-Marie.
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising.
Available: Copies:
26. 
Cover image for Marketing communications : contexts, strategies, and applications
by 
Fill, Chris.
Format: 
Books
Publication Date 
2002
Excerpt: 
; Cognitive theory ; Attitudes ; Social value groups ; Business ethics ; Advertising and mass manipulation
Available: Copies:
27. 
Cover image for The Anthropology of media : a reader
by 
Askew, Kelly Michelle.
Format: 
Books
Publication Date 
2002
Excerpt: 
television viewers in a north Indian city / Image-based culture: advertising and popular culture / The global
Available: Copies:
by 
Van Graan, Mike.
Format: 
Books
Publication Date 
2002
Excerpt: 
culture -- The international community, arts and culture -- Media, marketing, advertising and publicity
Available: Copies:
29. 
Cover image for Looking closer 4, Critical writings on graphic design
by 
Bierut, Michael.
Format: 
Books
Publication Date 
2002
Excerpt: 
advertising / Saving Jelly / Reading at the breakfast table / Manifestos : Me, the undersigned / An incomplete
Available: Copies:
30. 
Cover image for Uncommon practice : people who deliver a great brand experience
by 
Smith, Shaun.
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising -- Brand name products.
Available: Copies:
31. 
Cover image for A good hard kick in the ass : basic training for entrepreneurs
by 
Adams, Rob, 1959-
Format: 
Books
Publication Date 
2002
Excerpt: 
-- from quality companies -- Advertising and marketing are not synonymous -- Nobody else can sell your
Available: Copies:
32. 
Cover image for Clean new world : culture, politics, and graphic design
by 
Lavin, Maud.
Format: 
Books
Publication Date 
2001
Excerpt: 
circle of new advertising designers -- Ringl + pit: the representation of women in German advertising
Available: Copies:
33. 
Cover image for Practice what you preach! : what managers must do to create a high achievement culture
by 
Maister, David H.
Format: 
Books
Publication Date 
2001
Excerpt: 
Study -- Age Levels -- Arkwright, Sutton: A Case Study -- Additional comparisons -- McLeary Advertising
Available: Copies:
34. 
Cover image for Graphic design solutions
by 
Landa, Robin.
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Advertising stratagems -- Television commercials -- Critique guide -- Expression -- Creative approaches
Available: Copies:
35. 
Cover image for Internet marketing
by 
Hofacker, Charles F.
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Some Rules to Keep in Mind -- Web Site Copy -- Advertising Banners -- The Hosting Page -- The Ad Banner
Available: Copies:
36. 
Cover image for Multimedia literacy
by 
Hofstetter, Fred T. (Fred Thomas), 1949-
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Advertising and Electronic Brochures -- Mass Market Applications -- Education -- Cognitive Versus Behavioral
Available: Copies:
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