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Print
by 
Breganski, Carla.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
An exploration of Discovery as a brand and its effectiveness on South African's wellness behaviour /
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by 
Midgley, Michael
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
An explanatory, qualitative study to understand the behaviour of low-income household's [sic
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3. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968-
Format: 
Books
Publication Date 
2016
Excerpt: 
: * What impact does advertising have on consumer behavior? What causes this impact? * What are the
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4. 
Cover image for Principles of economics
by 
Frank, Robert H., author.
Format: 
Books
Publication Date 
2016
Excerpt: 
, oligopoly, and monopolistic competition -- Games and strategic behavior -- Externalities and property rights
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5. 
Cover image for The economics of money, banking, and financial markets
by 
Mishkin, Frederic S.
Format: 
Books
Publication Date 
2016 2013
Excerpt: 
financial system ; What is money? -- Part 2: Financial markets. The meaning of interest rates ; The behavior
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6. 
Cover image for Population health : creating a culture of wellness
by 
Nash, David B., editor.
Format: 
Books
Publication Date 
2016
Excerpt: 
the health and wellness of nations -- Behavior change -- Patient engagement : engaging patients in the
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7. 
Cover image for Social marketing : influencing behaviors for good
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2016
Excerpt: 
Social marketing : influencing behaviors for good / Kotler, Philip.
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8. 
Cover image for Small data : the tiny clues that uncover huge trends
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2016
Excerpt: 
Consumer behavior.
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9. 
Cover image for UX for beginners : a crash course in 100 short lessons
by 
Marsh, Joel, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
goals and business goals -- UX is a process -- Gathering requirements -- Building consensus -- Behavior
Available: Copies:
10. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
-- 5. Advertising, integrated brand promotion, and consumer behavior -- 6. Market segmentation
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11. 
Cover image for Microeconomics
by 
Pindyck, Robert S., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
, consumers, and competitive markets -- Consumer behavior -- Individual and market demand -- Uncertainty and
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