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2. 
Cover image for Marketing insights from A to Z : 80 concepts every manager needs to know
Marketing insights from A to Z : 80 concepts every manager needs to know
by 
Kotler, Philip.
Books24x7 http://www.books24x7.com/marc.asp?bookid=12771
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=152701
ebrary http://site.ebrary.com/id/10299243
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=82571
MyiLibrary http://www.myilibrary.com?id=36368
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
); Customers; Customer Satisfaction; Database Marketing; Design; Differentiation; Direct Mail; Distribution and
Available: Copies:
3. 
Cover image for A framework for marketing management
A framework for marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
A framework for marketing management / Kotler, Philip.
Available: Copies:
4. 
Cover image for E-commerce management : text and cases
E-commerce management : text and cases
by 
Krishnamurthy, Sandeep, 1967-
Format: 
Books
Publication Date 
2003
Excerpt: 
E-commerce management : text and cases / Krishnamurthy, Sandeep, 1967-
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5. 
Cover image for Information systems in the South African business environment
Information systems in the South African business environment
Information systems in the South African business environment
by 
Wessels, P. L. (Philippus Lodewikus), 1962-
Format: 
Books
Publication Date 
2003
Excerpt: 
Information systems in the South African business environment / Wessels, P. L. (Philippus Lodewikus
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7. 
Cover image for Business and administrative communication
Business and administrative communication
Business and administrative communication
by 
Locker, Kitty O.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0702/2002103614-t.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Business and administrative communication / Locker, Kitty O.
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8. 
Cover image for Strategic management : formulation, implementation, and control
Strategic management : formulation, implementation, and control
by 
Pearce, John A.
Format: 
Books
Publication Date 
2003
Excerpt: 
Strategic management : formulation, implementation, and control / Pearce, John A.
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9. 
Cover image for Effective small business management : an entrepreneurial approach
Effective small business management : an entrepreneurial approach
by 
Scarborough, Norman M.
Format: 
Books
Publication Date 
2003
Excerpt: 
Effective small business management : an entrepreneurial approach / Scarborough, Norman M.
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11. 
Cover image for Contemporary sport management
Contemporary sport management
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
Contemporary sport management / Parks, Janet B., 1942-
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12. 
Cover image for Global business : environments and strategies : managing for global competitive advantage
Global business : environments and strategies : managing for global competitive advantage
by 
Erwee, Ronel.
Format: 
Books
Publication Date 
2003
Excerpt: 
Global business : environments and strategies : managing for global competitive advantage / Erwee
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