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1. 
Cover image for The handbook of strategic public relations and integrated communications
The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
The handbook of strategic public relations and integrated communications / Caywood, Clarke L., 1947-
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2. 
Cover image for Luxury brand management : a world of priviledge
Luxury brand management : a world of priviledge
Luxury brand management : a world of priviledge
by 
Chevalier, Michel, 1943-
Format: 
Books
Publication Date 
2012
Excerpt: 
Brand -- Museum Business -- Note -- ch. 8 Communication -- Obsolescence of the 4Ps -- The Communication
Available: Copies:
3. 
Cover image for Citizen voices : performing public participation in science and environment communication
Citizen voices : performing public participation in science and environment communication
by 
Phillips, Louise (Louise J.)
Format: 
Books
Publication Date 
2012
Excerpt: 
Citizen voices : performing public participation in science and environment communication /
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4. 
Cover image for Brand management
Brand management
Brand management
by 
Klopper, H. B., 1974-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Brand positioning and differentiation -- Choosing a name for a strong brand -- Brand contact planning
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5. 
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
The IABC handbook of organizational communication : a guide to internal communication, public
Available: Copies:
6. 
Cover image for Bio-inspired computing and networking
Bio-inspired computing and networking
Bio-inspired computing and networking
by 
Xiao, Yang, 1966-
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Multirobot search using bio-inspired cooperation and communication paradigms / Abstractions for planning and
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7. 
Cover image for Family planning : a global handbook for providers : evidence-based guidance developed through worldwide collaboration.
Family planning : a global handbook for providers : evidence-based guidance developed through worldwide collaboration.
Family planning : a global handbook for providers : evidence-based guidance developed through worldwide collaboration.
by 
United States. Agency for International Development. Office of Population and Reproductive Health.
Format: 
Books
Publication Date 
2011
Excerpt: 
Family planning : a global handbook for providers : evidence-based guidance developed through
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8. 
Cover image for Public relations : a managerial perspective
Public relations : a managerial perspective
Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication in management.
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9. 
Cover image for ABC's of relationship selling through service
ABC's of relationship selling through service
ABC's of relationship selling through service
by 
Futrell, Charles.
Format: 
Books
Publication Date 
2011
Excerpt: 
; Planning the sales call is a must! ; Carefully select which sales presentation method to use ; Begin your
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10. 
Cover image for Corporate communication : a guide to theory and practice
Corporate communication : a guide to theory and practice
Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
Corporate communication : a guide to theory and practice / Cornelissen, Joep.
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11. 
Cover image for Public relations writing : form and style
Public relations writing : form and style
Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2011
Excerpt: 
Wadsworth series in mass communication and journalism
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12. 
Cover image for E-marketing : theory and application
E-marketing : theory and application
E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
behaviour -- Chapter 4: Value creation -- Chapter 5: Communication of value -- Chapter 6: Delivering value
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McDonald, Malcolm.
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Belch, George E. (George Edward), 1951-
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Cant, M. C. (Michael Colin), 1957- editor.
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Van Heerden, Neels, 1957-
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