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1. 
Cover image for Up against the retail giants : targeting weakness, gaining an edge
Up against the retail giants : targeting weakness, gaining an edge
Up against the retail giants : targeting weakness, gaining an edge
by 
Samli, A. Coskun.
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004017560.html
Format: 
Books
Publication Date 
2004
Excerpt: 
. Capitalizing on market potentials -- Ch. 6. Consumer behavior and retail strategy -- Ch. 7. Strategy
Available: Copies:
2. 
Cover image for Clued in : how to keep customers coming back again and again
Clued in : how to keep customers coming back again and again
by 
Carbone, Lewis P.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
3. 
Cover image for New woman hybridities : feminity, feminism and international consumer culture, 1880-1930
New woman hybridities : feminity, feminism and international consumer culture, 1880-1930
New woman hybridities : feminity, feminism and international consumer culture, 1880-1930
by 
Beetham, Margaret, 1919-
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior.
Available: Copies:
4. 
Cover image for Mass affluence : seven new rules of marketing to today's consumer
Mass affluence : seven new rules of marketing to today's consumer
Mass affluence : seven new rules of marketing to today's consumer
by 
Nunes, Paul, 1963-
Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004002471.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior -- United States.
Available: Copies:
5. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Other Marketing Communication Organizations -- Ch. 4. Perspectives on Consumer Behavior -- PT. 3
Available: Copies:
6. 
Cover image for Consumer behaviour
Consumer behaviour
by 
Schiffman,Leon G & Kanuk,Leslie Lazar
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behaviour Schiffman,Leon G & Kanuk,Leslie Lazar
Available: Copies:
7. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- The marketing environment -- Managing marketing information -- Consumer marketing and consumer buyer
Available: Copies:
8. 
Cover image for Consumers
Consumers
Consumers
by 
Arnould, Eric J.
Table of contents http://catdir.loc.gov/catdir/toc/mh031/2002041065.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002041065.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer behavior -- United States.
Available: Copies:
9. 
Cover image for Media now : understanding media culture and technology
Media now : understanding media culture and technology
by 
Straubhaar, Joseph D.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
behavior -- Media impact : the latest Internet horror -- Communications media and prosocial behavior
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10. 
Cover image for Culinary taste : consumer behaviour in the international restaurant sector
Culinary taste : consumer behaviour in the international restaurant sector
Culinary taste : consumer behaviour in the international restaurant sector
by 
Sloan, Donald.
Format: 
Books
Publication Date 
2003
Excerpt: 
Culinary taste : consumer behaviour in the international restaurant sector / Sloan, Donald.
Available: Copies:
12. 
Cover image for Contemporary sport management
Contemporary sport management
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
management as well as detailed discussions about consumer behavior, sport publicity and public relations
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