Search Results for Consumers -- Psychology.

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How customers think : essential insights into the mind of the market

Zaltman, Gerald.

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001

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Books

Publication Date

2003

Excerpt:

Consumers -- Psychology.

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The social psychology of consumer behaviour

Bagozzi, Richard P.

Format:

Books

Publication Date

2002

Excerpt:

The social psychology of consumer behaviour / Bagozzi, Richard P.

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A century of American icons : 100 products and slogans from the 20th century consumer culture

Cross, Mary, 1934-

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Books

Publication Date

2002

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A century of American icons : 100 products and slogans from the 20th century consumer culture /

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Emotional decisions : tradeoff difficulty and coping in consumer choice

Luce, Mary Frances, 1967-

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Books

Publication Date

2001

Excerpt:

Emotional decisions : tradeoff difficulty and coping in consumer choice / Luce, Mary Frances, 1967-

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Advertising and the mind of the consumer : what works, what doesn't and why

Sutherland, Max.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009252254&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Books

Publication Date

2000

Excerpt:

Consumers -- Psychology.

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Advertising and the World Wide Web

Thorson, Esther.

Format:

Books

Publication Date

1999

Excerpt:

Conference on Advertising and Consumer Psychology (15th :, 1996 : Bloomfield Hills, Mich.)

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Consumer psychology for marketing

Foxall, G. R.

Format:

Books

Publication Date

1998

Excerpt:

Consumer psychology for marketing / Foxall, G. R.

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Consumer psychology for marketing

Foxall, G. R.

Format:

Books

Publication Date

1997

Excerpt:

Consumer psychology for marketing / Foxall, G. R.

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Disruption : overturning conventions and shaking up the marketplace

Dru, Jean-Marie.

Table of contents http://catdir.loc.gov/catdir/toc/onix05/96021256.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/96021256.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/96021256.html

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Books

Publication Date

1996

Excerpt:

Editor-in-Chief, Psychology Today, Spy, Mother Earth News. "I enjoyed reading Jean-Marie Dru's book and

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