The Routledge international handbook of children, adolescents and media

International consumer behavior in the 21st century : impact on marketing strategy development

Escaping the material : an explorative study on the psyches of South African generation Y fashion consumers

Kaleidoscope youth : an explorative study looking at South Africa's brand image amongst tertiary students in a post-apartheid society

What's the big deal? : an investigation into the origin, current impressions and consumer predictions for Groupon in Cape Town, South Africa

Kim Kardashian, we are watching you : reality television and its branding as perceived by Generation-Y over the past decade

Digital magazines : are they taking the "Magazines" out of Cape Town female Generation Y's women's print magazines consumption?

Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN

Online consumer behavior : theory and research in social media, advertising, and e-tail

Social media analytics : effective tools for building, intrepreting, and using metrics