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by 
Hendricks, Erin.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials /
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by 
Neil, Hannah Jade.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
Food labelling in South Africa : the effects of consumer understanding on consumer loyalty towards
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by 
Theron, Candice.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
An analysis of how brand reputation affects female consumer choice of cigarette brands / Theron
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by 
Dickens, Brooke.
Format: 
Manuscript
Publication Date 
2014
Excerpt: 
The effects of sensory branding on consumer purchase intent / Dickens, Brooke.
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10. 
Cover image for Managing service excellence : the ultimate guide to building and maintaining a customer-centric organization
by 
Crutcher, C. William, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Consumer satisfaction.
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by 
Van der Meulen, Warren.
Format: 
Manuscript
Publication Date 
2013
Excerpt: 
Consumers' preferences -- South Africa.
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