Marketing and consumer psychology series.

Consumers -- Attitudes.

Neuromarketing : exploring the brain of the consumer / Zurawicki, Leon.

The myth of the ethical consumer / Devinney, Timothy M. (Timothy Michael), 1956-

Consumers -- History.

The objects of affection : semiotics and consumer culture / Berger, Arthur Asa, 1933-

-- Risky assets -- Consumer's surplus -- Market demand -- Equilibrium -- Auctions -- Technology -- Profit

consumers -- Marketing the values to the employees -- Marketing the values to the channel partners

Introduction to consumer behaviour Joubert, Johan.

Consumer behavior -- South Africa -- Cross-cultural studies.

3.0 -- Part II Strategy -- Chapter Three Marketing the Mission to the Consumers -- Chapter Four

Consumer behavior / Schiffman, Leon G.