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Print
by 
Grèonroos, Christian, 1947-
Format: 
Books
Publication Date 
2007
Excerpt: 
Service management and marketing : customer management in service competition / Grèonroos
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2. 
Cover image for How Toyota became #1 : leadership lessons from the world's greatest car company
by 
Magee, David, 1965-
Format: 
Books
Publication Date 
2007
Excerpt: 
Customer services -- Case studies.
Available: Copies:
3. 
Cover image for Business marketing management : B2B
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2007
Excerpt: 
Business marketing management : B2B / Hutt, Michael D.
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5. 
Cover image for The lovemarks effect : winning in the consumer revolution
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2006
Excerpt: 
Customer services -- Management.
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6. 
Cover image for Foundations of marketing
by 
Jobber, David, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
positioning. -- 6. Product and brand management. -- 7. Services marketing management. -- 8. Pricing strategy
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7. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2006
Excerpt: 
right relationships with the right customers -- Product, services, and branding strategy -- New
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8. 
Cover image for Service orientation : winning strategies and best practices
by 
Allen, Paul R.
Format: 
Books
Publication Date 
2006
Excerpt: 
Support services (Management)
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9. 
Cover image for Service leadership : the quest for competitive advantage
by 
Grönfeldt, Svafa.
Format: 
Books
Publication Date 
2006
Excerpt: 
Customer services -- Management.
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10. 
Cover image for Customer service delivery : research and best practices
by 
Fogli, Lawrence.
Format: 
Books
Publication Date 
2006
Excerpt: 
Customer service delivery : research and best practices / Fogli, Lawrence.
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11. 
Cover image for Business applications and computational intelligence
by 
Voges, Kevin, 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
-making for consensus outcomes in organizations / Analyzing strategic stance in public services management
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by 
Kasper, Hans.
Format: 
Books
Publication Date 
2006
Excerpt: 
Customer services -- Marketing -- Management.
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