marketing in sport / Dave Arthur -- Managing service quality and innovation in sport / Gary Tribou and

Technological innovations.

Technological innovations -- Economic aspects.

innovation -- 15. Innovative, creative and entrepreneurial management -- 16. Culture -- 17. Perception

each case, Sawyer shows the true story of innovation: in spite of the "lone genius" myths that always

Diffusion of innovations.

over a decade - emphasizes the continuing diversity and innovation of his professional life while

of it, the lack of innovation within traditional advertising formats and the power that media

digital age. Committed to historical research and to theoretical innovation, they suggest that in the

Technological innovations.

-- Transforming university culture to promote innovation and entrepreneurship / Russ Lea -- The importance of

reengineering, (new process design, process innovation) -- Process benchmarking -- Comparing the three