Search Results for Loyalty.

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The West's road to 9/11 : resisting, appeasing, and encouraging terrorism since 1970

Carlton, David, 1938-

Format:

Books

Publication Date

2005

Excerpt:

insurgents. A work so lacking in loyalty to either liberal or neo-conservative icons will inevitably draw

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The workplace cultural diversity and perceptions : African versus Western perspective

Pretorius, W. J.

Format:

Books

Publication Date

2005

Excerpt:

: Community vulnerability versus individual vulnerability -- Unit 9: Loyalty divided between the group and the

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Brand hijack : marketing without marketing

Wipperfürth, Alex.

Format:

Books

Publication Date

2005

Excerpt:

Brand loyalty.

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ProfitBrand : how to increase the profitability, accountability & sustainability of brands

Wreden, Nick.

ebrary http://site.ebrary.com/id/10096170
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html

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Books

Publication Date

2005

Excerpt:

; Keeping the faith: making loyalty programmes work ; Future of loyalty programmes: trends with the most

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Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy

Stinnett, Bill.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019679.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2004019679.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2004019679.html

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Books

Publication Date

2005

Excerpt:

Customer loyalty.

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Kellogg on branding : the marketing faculty of the Kellogg School of Management

Tybout, Alice M.

Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html

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Books

Publication Date

2005

Excerpt:

offers increased customer loyalty, competitive advantage & profitability.

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How brands become icons : the principles of cultural branding

Holt, Douglas B.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0414/2004002697.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012881193&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1311/2004002697-d.html

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Books

Publication Date

2004

Excerpt:

-- Composing the cultural brief -- Leveraging cultural and political authority -- Managing brand loyalty as a

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The culting of brands : when customers become true believers

Atkin, Douglas.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy045/2004044283.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0720/2004044283-d.html

Format:

Books

Publication Date

2004

Excerpt:

Customer loyalty.

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How brands become icons : the principles of cultural branding

Holt, Douglas B.

Format:

Books

Publication Date

2004

Excerpt:

-- Composing the cultural brief -- Leveraging cultural and political authority -- Managing brand loyalty as a

Available: Copies:

10.

The business of brands

Miller, Jon, 1971-

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004053025.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm

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Books

Publication Date

2004

Excerpt:

have more loyalty -- Strong brands are a store of trust -- Strong brands can stimulate innovation

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11.

Consumer insight : how to use data and market research to get closer to your customer

Stone, Merlin, 1948-

Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004014622.html

Format:

Books

Publication Date

2004

Excerpt:

consumers -- Sharing consumer insight - partnerships and loyalty schemes -- Privacy, risk, and good and bad

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12.

101 marketing strategies for accounting, law, consulting, and professional services firms

Waugh, Troy.

Publisher description http://www.loc.gov/catdir/description/wiley041/2003021210.html
Table of contents http://www.loc.gov/catdir/toc/wiley041/2003021210.html
Contributor biographical information http://www.loc.gov/catdir/bios/wiley047/2003021210.html

Format:

Books

Publication Date

2004

Excerpt:

-- Ch. 14. Great Service Builds Loyalty -- Ch. 15. Building Profits -- Ch. 16. Offering Dessert -- Ch

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