by 
 Tellis, Gerard J., 1950-
 Inhaltsverzeichnis Advertising and sales promotion strategy
Format: 
Books
Publication Date 
 1998 1997
Excerpt: 
 Promotions -- Planning Advertising and Sales Promotion. Setting Goals for Advertising and Sales Promotion.
by 
 Robert, Michel, 1941-
 Table of contents http://catdir.loc.gov/catdir/toc/mh022/97039581.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/97039581.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/97039581.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/97039581.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/97039581.html
Format: 
Books
Publication Date 
 1998
Excerpt: 
Strategic planning -- United States.
by 
 Higgins, Robert C.
Format: 
Books
Publication Date 
 1998
Excerpt: 
 financial performance -- II. Planning future financial performance. Financial forecasting -- Managing growth
by 
 Metz, Ralf, 1957-
Format: 
Books
Publication Date 
 1998
Excerpt: 
Income tax -- South Africa -- Planning.
by 
 Gordon, Ian, 1952 June 19-
 Table of contents http://lcweb.loc.gov/catdir/toc/98-134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/98134752.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/98134752.html
Format: 
Books
Publication Date 
 1998
Excerpt: 
 Relationship Marketing -- Customer Bonding -- Consumer Versus Business Relationships -- Planning for Better
by 
 Jones, Christine, MIMgt. MHCIMA.
 Publisher description http://catdir.loc.gov/catdir/description/els033/98111564.html
Table of contents http://catdir.loc.gov/catdir/toc/els032/98111564.html
Table of contents http://catdir.loc.gov/catdir/toc/els032/98111564.html
Format: 
Books
Publication Date 
 1998
Excerpt: 
concept and scope of facilities management -- strategic planning role -- physical assets -- the
by 
 Koekemoer, Ludi.
Format: 
Books
Publication Date 
 1998
Excerpt: 
. The nature and scope of advertising -- ch. 4. Planning the advertising -- ch. 5. Advertising
by 
 Williams, Richard S. (Richard Symonds), 1950-
Format: 
Books
Publication Date 
 1998
Excerpt: 
Includes such key areas as work planning and goal setting, training and learning, line management
by 
 Sadler, E. (Elmarie), 1956-
Format: 
Books
Publication Date 
 1998
Excerpt: 
pt. 1. Responsibility -- pt. 2. The audit process -- pt. 3. Planning -- pt. 4. Internal control
by 
 Lorents, Alden C.
Format: 
Books
Publication Date 
 1998
Excerpt: 
 and methods for conceptual design -- Process of database planning and development -- Airline database
by 
 Rog, Debra J.
Format: 
Books
Publication Date 
 1998
Excerpt: 
 / Gary T. Henry. 5. Planning Ethically Responsible Research / Joan E. Sieber -- Pt. II. Applied Research
by 
 Arens, William F.
Format: 
Books
Publication Date 
 1998
Excerpt: 
: Inputs to Advertising Planning. 7. Marketing and Advertising Planning: Top-Down, Bottom-Up, and IMC. 8
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