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529. 
Cover image for Small business management : an entrepreneurial emphasis
by 
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Format: 
Books
Publication Date 
1997
Excerpt: 
and Credit Strategies -- 15. Promotion: Personal Selling, Advertising, and Sales Promotion -- 16
Available: Copies:
530. 
Cover image for Auditing, an integrated approach
by 
Arens, Alvin A.
Format: 
Books
Publication Date 
1997
Excerpt: 
Transactions -- 13. Completing the Tests in the Sales and Collection Cycle: Accounts Receivable -- 14. Audit
Available: Copies:
531. 
Cover image for Advertising communications & promotion management
by 
Rossiter, John R.
Format: 
Regular print
Publication Date 
1997
Excerpt: 
Sales promotion.
Available: Copies:
532. 
Cover image for It's when you sell that counts
by 
Cassidy, Don.
Format: 
Books
Publication Date 
1997
Excerpt: 
-- Sect. II. Developing the Proper Mind-Set for Profitable Sales. Ch. 4. Acknowledge Mistakes. Ch. 5. Keep
Available: Copies:
533. 
Cover image for The successful marketing plan : a disciplined and comprehensive approach
by 
Hiebing, Roman G.
Format: 
Books
Publication Date 
1997
Excerpt: 
; conducting an accurate situation analysis; formulating problems and opportunities; setting realistic sales
Available: Copies:
534. 
Cover image for Export handbook : accounting, finance, and tax guide
by 
Feinschreiber, Robert.
Format: 
Books
Publication Date 
1997
Excerpt: 
-- Election requirements for foreign sales corporations and domestic international sales corporations / Glenn
Available: Copies:
535. 
Cover image for Managing packaged tourism : relationships, responsibilities and service quality in the inclusive holiday industry
by 
Laws, Eric, 1945-
Format: 
Books
Publication Date 
1997
Excerpt: 
-- Direct sales -- The contribution of retail agents to the inclusive holiday industry -- Further reading
Available: Copies:
536. 
Cover image for Basic marketing : a global-managerial approach
by 
Perreault, William D.
Format: 
Books
Publication Date 
1996
Excerpt: 
-- introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion
Available: Copies:
by 
Kritzinger, Alba.
Format: 
Books
Publication Date 
1996
Excerpt: 
: Financial ratios ; Sales forecasting ; The break-even analysis ; Budgets ; Credit and debt collection policy
Available: Copies:
by 
Kerr, Alastair James.
Format: 
Books
Publication Date 
1996
Excerpt: 
Sales -- South Africa.
Available: Copies:
539. 
Cover image for The woman in white
by 
Collins, Wilkie, 1824-1889.
Format: 
Books
Publication Date 
1996
Excerpt: 
for suspense and excitement, and achieved sales which topped even those of Dickens, Collins's friend
Available: Copies:
540. 
Cover image for Marketing plans : how to prepare them, how to use them
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
1995
Excerpt: 
objectives and strategies -- 7. The communication plan: 1 The advertising and sales promotion plans -- 8. The
Available: Copies:
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