by 
 Messaris, Paul.
 Table of contents http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1540105&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-d.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1540105&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-d.html
Format: 
Books
Publication Date 
 1997
Excerpt: 
 implied selling proposition. Editing and montage -- Showing the unspoken -- Epilogue : ethics of visual
by 
 Bennis, Warren G.
Format: 
Books
Publication Date 
 1997
Excerpt: 
The end of the great man -- Troupe Disney -- A computer with a rebel heart -- Selling a place
by 
 Peter, J. Paul.
Format: 
Books
Publication Date 
 1997
Excerpt: 
 sales promotion -- 9. Promotion strategy : personal selling -- 10. Distribution strategy -- 11. Pricing
by 
 Cassidy, Don.
 Publisher description http://catdir.loc.gov/catdir/description/mh022/96041901.html
Format: 
Books
Publication Date 
 1997
Excerpt: 
 Exercise in Self-Discipline. Ch. 17. Separate Selling from New Buying. Ch. 18. Use the Personal Diffusion
by 
 Hiebing, Roman G.
 Table of contents http://catdir.loc.gov/catdir/toc/mh022/96028253.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96028253.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96028253.html
Format: 
Books
Publication Date 
 1997
Excerpt: 
 Selling/Service. Ch. 13. Promotion/Events. Ch. 14. Advertising Message. Ch. 15. Advertising Media. Ch. 16
by 
 Longenecker, Justin G. (Justin Gooderl), 1917-2005.
 Table of contents http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html
Format: 
Books
Publication Date 
 1997
Excerpt: 
 and Credit Strategies -- 15. Promotion: Personal Selling, Advertising, and Sales Promotion -- 16
by 
 Perreault, William D.
Format: 
Books
Publication Date 
 1996
Excerpt: 
 -- introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion
by 
 Cope, Nigel.
Format: 
Books
Publication Date 
 1996
Excerpt: 
Direct selling
by 
 Lovelock, Christopher H.
Format: 
Books
Publication Date 
 1996
Excerpt: 
 Public Aquarium -- Fare Combat -- Crosse & Whitewall: Cross-selling Professional Services -- Menton Bank
by 
 Menday, Janette.
Format: 
Books
Publication Date 
 1996
Excerpt: 
Telephone selling -- Management.
by 
 Cateora, Philip R.
Format: 
Books
Publication Date 
 1996
Excerpt: 
 -- International Distribution System -- Global Advertising and Promotion Effort -- Personal Selling and Personnel
by 
 Tanenbaum, Andrew S., 1944-
Format: 
Books
Publication Date 
 1995
Excerpt: 
 this need. Representing a revised and greatly expanded Part II of the best-selling Modern Operating
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