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1.

Designing brand identity : an essential guide for the entire branding team

by

Wheeler, Alina.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017745689&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017745689&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc

Available: Copies:

2.

Cover image for Microeconomics

by

Pindyck, Robert S.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0812/2008009456.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016722173&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3123598
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3123599&custom_att_2=simple_viewer
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016722173&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016722173&line_number=0001

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3.

Cover image for Global supply chain management and international logistics

Global supply chain management and international logistics

by

Branch, Alan E.

View this book online, via DawsonERA, both on- and off-campus
Table of contents http://catdir.loc.gov/catdir/toc/ecip0819/2008021843.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016722763&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016722763&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0819/2008021843.html">http://catdir

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4.

Cover image for Teaching reading to English language learners : a reflective guide

Teaching reading to English language learners : a reflective guide

by

Farrell, Thomas S. C. (Thomas Sylvester Charles)

Table of contents http://catdir.loc.gov/catdir/toc/ecip0818/2008019163.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017592913&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017592913&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0818/2008019163.html">http://catdir

Available: Copies:

5.

Cover image for The eleven commandments of good teaching

The eleven commandments of good teaching

by

Gill, Vickie.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017993100&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

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2009

Excerpt:

=service&doc_library=BVB01&doc_number=017993100&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>

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6.

Strategic brand management : building, measuring, and managing brand equity

by

Keller, Kevin Lane, 1956-

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip079/2007003552.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015748274&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=015748274&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016319388&line_number=0001

Available: Copies:

7.

Cover image for Strategic management in the hospitality industry

Strategic management in the hospitality industry

by

Olsen, Michael D.

Table of contents http://catdir.loc.gov/catdir/toc/fy0803/2007040763.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016376847&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

-- Choosing Competitive Methods: Portfolios of Products and Services -- Investing in Opportunity: The Choice

Available: Copies:

8.

The new strategic brand management : creating and sustaining brand equity long term

by

Kapferer, Jean-Noël.

Klappentext
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001

Available: Copies:

9.

Cover image for The philosopher and the wolf : lessons from the wild on love, death, and happiness

The philosopher and the wolf : lessons from the wild on love, death, and happiness

by

Rowlands, Mark.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016807236&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

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Publication Date

2008

Excerpt:

=service&doc_library=BVB01&doc_number=016807236&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</a>

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10.

Cover image for Predictably irrational : the hidden forces that shape our decisions

Predictably irrational : the hidden forces that shape our decisions

by

Ariely, Dan.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Book web site http://www.predictablyirrational.com/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc

Available: Copies:

11.

Cover image for Enterprise risk management : a methodology for achieving strategic objectives

Enterprise risk management : a methodology for achieving strategic objectives

by

Monahan, Gregory, 1971-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0822/2008023260.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017130757&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017130757&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0822/2008023260.html">http://catdir

Available: Copies:

12.

Cover image for Interpretive description

Interpretive description

by

Thorne, Sally E. (Sally Elizabeth), 1951-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016679799&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016679799&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc

Available: Copies:

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Aaker, David A.

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(3)

Kumar, V., 1957-

(3)

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(3)

Shakespeare, William, 1564-1616.

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(2)

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(2)

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(2)

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(2)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

Ayittey, George B. N., 1945-

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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Bell, Cecil, 1935-

(1)

Bennett, J. A. (J. Alf)

(1)

Benson, Peter L.

(1)

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(1)

Berger, Paul D., 1943-

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(1)

Berndt, A. (Adele), 1966-

(1)

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Betz, Charles T.

(1)

Bhaskaran, Lakshmi.

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(1)

Bjerke, Björn, 1941-

(1)

Black, Rex, 1964-

(1)

Blakeman, Robyn, 1958-

(1)

(1)

Blemings, Hugh.

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

Bonk, Curtis Jay.

(1)

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(1)

(1)

Bovée, Courtland L.

(1)

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(1)

Bradley, Nigel, 1958-

(1)

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(1)

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(1)

(1)

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(1)

Brown, Douglas Robert, 1960-

(1)

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Bruce, Duncan, 1951-

(1)

Buckley, Adrian.

(1)

Buhalis, Dimitrios.

(1)

Burda, Michael C.

(1)

(1)

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Butler, Judith, 1956-

(1)

Buzzell, Robert D. (Robert Dow), 1933-

(1)

Byrd, Mary Jane.

(1)

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Cant, M. C. (Michael Colin), 1957-

(1)

(1)

Carrell, Michael R.

(1)

Carrell, Michael R. Personnel/human resource management.

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Carter, Roger, 1939-

(1)

Carver, Raymond, 1938-1988.

(1)

Cascio, Wayne F.

(1)

Caves, Richard E.

(1)

Celant, Germano.

(1)

Center for Creative Leadership.

(1)

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Chadwick, Simon, 1964-

(1)

Chambers, Stuart.

(1)

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(1)

(1)

Charlesworth, Alan, 1956-

(1)

Chartrand, Gary.

(1)

Chen, Hui, 1972-

(1)

(1)

Churchill, Gilbert A.

(1)

Clarke, Susanna.

(1)

Clayden, Jonathan.

(1)

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(1)

(1)

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(1)

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(1)

(1)

Cohen, Marc, 1964-

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

Craig, Blanche.

(1)

Crane, Andrew, 1968-

(1)

Crane, Stephen, 1871-1900.

(1)

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(1)

Cunningham, Michael J. Smart things to know about e-commerce.

(1)

(1)

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(1)

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(1)

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(1)

Dahlén, Micael.

(1)

Dahringer, Lee.

(1)

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Dalton, John M., 1942-

(1)

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(1)

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Davies, Gary, 1946-

(1)

Davies, Hywel, 1974-

(1)

Davis, John, 1960 February 17-

(1)

Davis, Lloyd, 1959-2005.

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De Beer, Marésa.

(1)

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(1)

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Deitel, Harvey M., 1945-

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Derse, Ed, 1958-

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Strategic planning.

(19)

(18)

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(14)

Branding (Marketing)

(13)

(11)

Aufsatzsammlung.

(10)

Brand name products.

(10)

Consumer behavior.

(10)

(10)

Personnel management.

(10)

Strategisch management.

(10)

(9)

Brand name products -- Management.

(8)

Industrial management.

(8)

(8)

(8)

(8)

Management information systems.

(7)

Strategisches Management.

(7)

(6)

Corporate culture.

(6)

Electronic commerce.

(6)

Export marketing -- Management.

(6)

(6)

Internet marketing.

(6)

(6)

Marketing research.

(6)

Organizational change.

(6)

Organizational effectiveness.

(6)

(6)

Corporate image.

(5)

Creative ability in business.

(5)

Economic development.

(5)

Economic policy.

(5)

(5)

Export marketing.

(5)

Internationale marketing.

(5)

Internationales Marketing.

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Mass media and culture.

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(5)

Organizational behavior.

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Project management.

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(5)

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Business ethics.

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Business planning.

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(4)

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(4)

(4)

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(4)

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(4)

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(4)

(4)

(4)

(4)

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(4)

Operating systems (Computers)

(4)

Popular culture.

(4)

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(4)

Production management.

(4)

(4)

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(4)

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(4)

Sociale aspecten.

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(4)

Strategische planning.

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Business logistics.

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Denmark -- Drama.

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