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1. 
Cover image for Social media explained : untangling the world's most misunderstood business trend
Social media explained : untangling the world's most misunderstood business trend
Social media explained : untangling the world's most misunderstood business trend
by 
Schaefer, Mark W.
Format: 
Books
Publication Date 
2014
Excerpt: 
need to know about social media marketing: Humans buy from humans -- Small interactions lead to loyalty
Available: Copies:
2. 
Cover image for Wired and dangerous : how your customers have changed and what to do about it
Wired and dangerous : how your customers have changed and what to do about it
Wired and dangerous : how your customers have changed and what to do about it
by 
Bell, Chip R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Customer loyalty.
Available: Copies:
3. 
Cover image for Throwing sheep in the boardroom : how online social networking will transform your life, work and world
Throwing sheep in the boardroom : how online social networking will transform your life, work and world
Throwing sheep in the boardroom : how online social networking will transform your life, work and world
by 
Fraser, Matthew, 1958-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0902/2008041507-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0903/2008041507-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0901/2008041507-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
-- 3 It's a small world: exit, voice and loyalty -- 4 We Googled you: the privacy paradox -- 5 Virtual
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