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1. 
Cover image for Public relations
by 
Jefkins, Frank William.
Format: 
Books
Publication Date 
1998
Excerpt: 
Public relations / Jefkins, Frank William.
Available: Copies:
2. 
Cover image for Public relations strategy
by 
Oliver, Sandra.
Format: 
Books
Publication Date 
2001
Excerpt: 
Public relations strategy / Oliver, Sandra.
Available: Copies:
3. 
Cover image for Online public relations
by 
Phillips, David.
Format: 
Books
Publication Date 
2001
Excerpt: 
Online public relations / Phillips, David.
Available: Copies:
4. 
Cover image for Exploring public relations
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Exploring public relations / Tench, Ralph, author.
Available: Copies:
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2013
Excerpt: 
Think public relations / Wilcox, Dennis L.
Available: Copies:
6. 
Cover image for Public relations cases
by 
Hayes, Darrell C.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
by 
Sherman, Gerald J.
Format: 
Books
Publication Date 
2010
Excerpt: 
Clothing trade -- Public relations -- Case studies.
Available: Copies:
by 
Tench, Ralph.
Format: 
Books
Publication Date 
2009
Excerpt: 
Exploring public relations / Tench, Ralph.
Available: Copies:
9. 
Cover image for Public relations cases
by 
Hendrix, Jerry A.
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
by 
Davis, Anthony.
Format: 
Books
Publication Date 
2004
Excerpt: 
Mastering public relations / Davis, Anthony.
Available: Copies:
11. 
Cover image for Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2000
Excerpt: 
Effective public relations / Cutlip, Scott M.
Available: Copies:
12. 
Cover image for Managing public relations
by 
Grunig, James E.
Format: 
Books
Publication Date 
1984
Excerpt: 
Managing public relations / Grunig, James E.
Available: Copies:
by 
Jethwaney, Jaishri N. author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations management / Jethwaney, Jaishri N. author.
Available: Copies:
by 
Benecke, Dalien Rene
Format: 
Books
Publication Date 
2024
Excerpt: 
Handbook of public relations / Benecke, Dalien Rene
Available: Copies:
15. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2016
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
16. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
17. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2010
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
18. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2007
Excerpt: 
Skinner, J. C. (J. Chris). Handbook of public relations.
Available: Copies:
19. 
Cover image for The public relations handbook
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2012
Excerpt: 
The public relations handbook / Theaker, Alison.
Available: Copies:
20. 
Cover image for Creativity in public relations
by 
Green, Andy, 1958-
Format: 
Books
Publication Date 
2010
Excerpt: 
Creativity in public relations / Green, Andy, 1958-
Available: Copies:
21. 
Cover image for Public relations for Asia
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for Asia / Morris, Trevor.
Available: Copies:
22. 
Cover image for Public Relations in Practice.
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public Relations in Practice. Gregory, Anne.
Available: Copies:
23. 
Cover image for The public relations handbook
by 
Theaker, Alison, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
The public relations handbook / Theaker, Alison, author.
Available: Copies:
24. 
Cover image for Strategic public relations leadership
by 
Gregory, Anne, 1953-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic public relations leadership / Gregory, Anne, 1953-
Available: Copies:
by 
Kowalski, Theodore J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations in schools / Kowalski, Theodore J.
Available: Copies:
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations : African perspectives / Rensburg, Ronél S.
Available: Copies:
27. 
Cover image for Handbook of public relations
by 
Skinner, C. J.
Format: 
Books
Publication Date 
2001
Excerpt: 
Handbook of public relations / Skinner, C. J.
Available: Copies:
by 
Plackard, Dwight Hillis.
Format: 
Books
Publication Date 
1947
Excerpt: 
Blueprint for public relations, Plackard, Dwight Hillis.
Available: Copies:
by 
Grunig, James E
Format: 
Books
Excerpt: 
Professionalism in public relations Grunig, James E
Available: Copies:
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations : the basics / Smith, Ronald D., 1948-
Available: Copies:
31. 
Cover image for Encyclopedia of public relations
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2013
Excerpt: 
Encyclopedia of public relations / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
33. 
Cover image for Introducing public relations : theory and practice
by 
Butterick, Keith.
Format: 
Books
Publication Date 
2011
Excerpt: 
Introducing public relations : theory and practice / Butterick, Keith.
Available: Copies:
34. 
Cover image for The AMA handbook of public relations
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2010
Excerpt: 
The AMA handbook of public relations / Dilenschneider, Robert L.
Available: Copies:
35. 
Cover image for The SAGE handbook of public relations
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2010
Excerpt: 
The SAGE handbook of public relations / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
by 
Broom, Glen M.
Format: 
Books
Publication Date 
2013
Excerpt: 
Cutlip & Center's effective public relations / Broom, Glen M.
Available: Copies:
by 
Puglisi, Gemma R.
Format: 
Regular print
Publication Date 
2012
Excerpt: 
Public relations campaigns and portfolio building / Puglisi, Gemma R.
Available: Copies:
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2009
Excerpt: 
Cutlip & Center's effective public relations / Cutlip, Scott M.
Available: Copies:
39. 
Cover image for Effective writing skills for public relations
by 
Foster, John.
Format: 
Books
Publication Date 
2001
Excerpt: 
Effective writing skills for public relations / Foster, John.
Available: Copies:
40. 
Cover image for Planning and managing public relations campaigns
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2000
Excerpt: 
Planning and managing public relations campaigns / Gregory, Anne.
Available: Copies:
41. 
Cover image for Health and medical public relations
by 
Riggulsford, Myc.
Format: 
Books
Publication Date 
2013
Excerpt: 
Health and medical public relations / Riggulsford, Myc.
Available: Copies:
by 
Swann, Patricia.
Format: 
Books
Publication Date 
2010 2008
Excerpt: 
Cases in public relations management / Swann, Patricia.
Available: Copies:
43. 
Cover image for Sport public relations and communication
by 
Hopwood, Maria.
Format: 
Books
Publication Date 
2010
Excerpt: 
Sport public relations and communication / Hopwood, Maria.
Available: Copies:
by 
Cain, Sandra.
Format: 
Books
Publication Date 
2009
Excerpt: 
Key concepts in public relations / Cain, Sandra.
Available: Copies:
45. 
Cover image for Public relations writing : form & style.
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2005
Excerpt: 
Public relations writing : form & style. Newsom, Doug.
Available: Copies:
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations campaigns : an integrated approach / Luttrell, Regina, 1975- author.
Available: Copies:
by 
Fourie, Letitia Engela, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations : theory and practice / Fourie, Letitia Engela, editor.
Available: Copies:
48. 
Cover image for Public relations campaigns : an integrated approach
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Public relations campaigns : an integrated approach / Luttrell, Regina, 1975- author.
Available: Copies:
by 
Fourie, Letitia Engela, editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations : theory and practice / Fourie, Letitia Engela, editor.
Available: Copies:
50. 
Cover image for Public relations writing : form & style
by 
Haynes, Jim,
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations writing : form & style / Haynes, Jim,
Available: Copies:
51. 
Cover image for Public relations : writing and media techniques
by 
Wilcox, Dennis L.
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Public relations : writing and media techniques / Wilcox, Dennis L.
Available: Copies:
52. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948-
Available: Copies:
53. 
Cover image for Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
by 
Whitaker, Wayne R., 1940-
Format: 
Books
Publication Date 
2012
Excerpt: 
Mediawriting : print, broadcast, and public relations / Whitaker, Wayne R., 1940-
Available: Copies:
by 
Gregory, Anne
Format: 
Books
Publication Date 
2012
Excerpt: 
Planning and managing public relations campaigns Gregory, Anne
Available: Copies:
56. 
Cover image for The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2011
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
57. 
Cover image for Political public relations : principles and applications
by 
Strömbäck, Jesper.
Format: 
Books
Publication Date 
2011
Excerpt: 
Political public relations : principles and applications / Strömbäck, Jesper.
Available: Copies:
58. 
Cover image for Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations : a managerial perspective / Moss, Danny, 1954-
Available: Copies:
by 
Stacks, Don W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Primer of public relations research / Stacks, Don W.
Available: Copies:
60. 
Cover image for Public relations cases : international perspectives
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations cases : international perspectives / Moss, Danny, 1954-
Available: Copies:
by 
Franklin, Bob, 1949-
Format: 
Books
Publication Date 
2009
Excerpt: 
Key concepts in public relations / Franklin, Bob, 1949-
Available: Copies:
62. 
Cover image for Strategic planning for public relations
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948-
Available: Copies:
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
64. 
Cover image for Public relations writing : form & style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations writing : form & style / Newsom, Doug.
Available: Copies:
by 
Foster, John, 1926-
Format: 
Books
Publication Date 
2008
Excerpt: 
Effective writing skills for public relations / Foster, John, 1926-
Available: Copies:
66. 
Cover image for Public relations for the new Europe
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for the new Europe / Morris, Trevor.
Available: Copies:
by 
Guth, David.
Format: 
Books
Publication Date 
2006
Excerpt: 
Public relations : a values-driven approach / Guth, David.
Available: Copies:
by 
Fitzpatrick, Kathy, 1958-
Format: 
Books
Publication Date 
2006
Excerpt: 
Ethics in public relations : responsible advocacy / Fitzpatrick, Kathy, 1958-
Available: Copies:
69. 
Cover image for Today's public relations : an introduction
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2006
Excerpt: 
Today's public relations : an introduction / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
70. 
Cover image for Effective writing skills for public relations
by 
Foster, John, 1926-
Format: 
Books
Publication Date 
2005
Excerpt: 
Effective writing skills for public relations / Foster, John, 1926-
Available: Copies:
71. 
Cover image for Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations : contemporary issues and techniques / Baines, Paul, 1973-
Available: Copies:
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : South African perspectives / Rensburg, Ronél S.
Available: Copies:
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
74. 
Cover image for Public relations : a values-driven approach
by 
Guth, David.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : a values-driven approach / Guth, David.
Available: Copies:
75. 
Cover image for Deconstructing public relations : public relations criticism
by 
Mickey, Thomas J.
Format: 
Books
Publication Date 
2003
Excerpt: 
Deconstructing public relations : public relations criticism / Mickey, Thomas J.
Available: Copies:
76. 
Cover image for The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2001
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
77. 
Cover image for Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2001
Excerpt: 
Public relations writing : form and style / Newsom, Doug.
Available: Copies:
78. 
Cover image for Introduction to public relations and advertising
by 
Du Plessis, D. F.
Format: 
Books
Publication Date 
2000
Excerpt: 
Introduction to public relations and advertising / Du Plessis, D. F.
Available: Copies:
by 
Johnston, Jane, 1961-
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations : theory and practice / Johnston, Jane, 1961-
Available: Copies:
by 
Lubbe, B.A. and Puth G.
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations in South Africa Lubbe, B.A. and Puth G.
Available: Copies:
by 
Angelopulo, G.C
Format: 
Books
Publication Date 
1997
Excerpt: 
Speech communication, public relations and advertising Angelopulo, G.C
Available: Copies:
82. 
Cover image for The practice of public relations
by 
Black, Sam, 1915-
Format: 
Books
Publication Date 
1995
Excerpt: 
The practice of public relations / Black, Sam, 1915-
Available: Copies:
by 
Grunig, James E
Format: 
Books
Excerpt: 
Public relations and public responsibility Grunig, James E
Available: Copies:
84. 
Cover image for An overview of the public relations function
by 
Bowen, Shannon A.
Format: 
Books
Publication Date 
2010
Excerpt: 
An overview of the public relations function / Bowen, Shannon A.
Available: Copies:
85. 
Cover image for Excellence in public relations and communication management
by 
Grunig, James E.
Format: 
Books
Publication Date 
1992
Excerpt: 
Excellence in public relations and communication management / Grunig, James E.
Available: Copies:
by 
Mersham, G. M. (Gary Malcolm), 1949-
Format: 
Books
Publication Date 
1999
Excerpt: 
New insights into communication and public relations / Mersham, G. M. (Gary Malcolm), 1949-
Available: Copies:
87. 
Cover image for Public relations and nation building : influencing Israel
by 
Toledano, Margalit.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations and nation building : influencing Israel / Toledano, Margalit.
Available: Copies:
by 
Center, Allen H.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations practices : managerial case studies and problems / Center, Allen H.
Available: Copies:
89. 
Cover image for PR today : the authoritative guide to public relations
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2012
Excerpt: 
PR today : the authoritative guide to public relations / Morris, Trevor.
Available: Copies:
by 
Tymson, Candy.
Format: 
Books
Publication Date 
2002
Excerpt: 
The new Australian and New Zealand public relations manual / Tymson, Candy.
Available: Copies:
by 
Tymson, Candy.
Format: 
Books
Publication Date 
1996
Excerpt: 
The new Australian and New Zealand public relations manual / Tymson, Candy.
Available: Copies:
by 
Diggs-Brown, Barbara.
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategic public relations : an audience-focused approach / Diggs-Brown, Barbara.
Available: Copies:
93. 
Cover image for Culture and public relations : links and implications
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2012
Excerpt: 
Culture and public relations : links and implications / Sriramesh, Krishnamurthy.
Available: Copies:
by 
Lattimore, D.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public Relations : the Profession and the Practice. Lattimore, D.
Available: Copies:
95. 
Cover image for Global public relations : spanning borders, spanning cultures
by 
Freitag, Alan.
Format: 
Books
Publication Date 
2009
Excerpt: 
Global public relations : spanning borders, spanning cultures / Freitag, Alan.
Available: Copies:
by 
Moloney, Kevin, 1943-
Format: 
Books
Publication Date 
2006
Excerpt: 
Rethinking public relations : PR propaganda and democracy / Moloney, Kevin, 1943-
Available: Copies:
by 
Lamb, Larry F.
Format: 
Books
Publication Date 
2005
Excerpt: 
Applied public relations : cases in stakeholder management / Lamb, Larry F.
Available: Copies:
98. 
Cover image for Public relations : the profession and the practice
by 
Baskin, Otis.
Format: 
Books
Publication Date 
1997 1996
Excerpt: 
Public relations : the profession and the practice / Baskin, Otis.
Available: Copies:
by 
Edwards, Lee, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations, society and culture : theoretical and empirical explorations / Edwards, Lee, 1932-
Available: Copies:
by 
Stacks, Don W.
Format: 
Books
Publication Date 
2010
Excerpt: 
A practitioner's guide to public relations research, measurement and evaluation / Stacks, Don W.
Available: Copies:
101. 
Cover image for Writing skills for public relations : style and technique for mainstream and social media
by 
Foster, John, 1926-
Format: 
Books
Publication Date 
2012
Excerpt: 
Writing skills for public relations : style and technique for mainstream and social media / Foster
Available: Copies:
102. 
Cover image for Positioning theory and strategic communication : a new approach to public relations research and practice
by 
James, Melanie, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Positioning theory and strategic communication : a new approach to public relations research and
Available: Copies:
103. 
Cover image for Gender and public relations : critical perspectives on voice, image and identity
by 
Daymon, Christine, editor of compilation.
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Gender and public relations : critical perspectives on voice, image and identity / Daymon
Available: Copies:
104. 
Cover image for Pathways to public relations : histories of practice and profession
by 
St. John, Burton, 1957-
Format: 
Books
Publication Date 
2014
Excerpt: 
Pathways to public relations : histories of practice and profession / St. John, Burton, 1957-
Available: Copies:
105. 
Cover image for Rhetorical and critical approaches to public relations II
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2009
Excerpt: 
Rhetorical and critical approaches to public relations II / Heath, Robert L. (Robert Lawrence
Available: Copies:
by 
Grunig, James E.
Format: 
Books
Publication Date 
2007 2006
Excerpt: 
The future of excellence in public relations and communication management : challenges for the next
Available: Copies:
107. 
Cover image for The marketer's guide to public relations in the 21st century
by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
2006
Excerpt: 
The marketer's guide to public relations in the 21st century / Harris, Thomas L., 1931-
Available: Copies:
by 
Henslowe, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : a practical guide to the basics / Henslowe, Philip.
Available: Copies:
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2021
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
Available: Copies:
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
Available: Copies:
by 
Gregory, Anne, 1953- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953
Available: Copies:
by 
Ki, Eyun-Jung, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations as relationship management : a relational approach to the study and practice of
Available: Copies:
by 
Singleton, Alex.
Format: 
Books
Publication Date 
2014
Excerpt: 
ThePR masterclass : How to develop a public relations strategy that works! / Singleton, Alex.
Available: Copies:
115. 
Cover image for Public relations writing : the essentials of style and format / Thomas H. Bivins, University of Oregon.
by 
Bivins, Thomas H.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations writing : the essentials of style and format / Thomas H. Bivins, University of
Available: Copies:
116. 
Cover image for The public relations strategic toolkit : an essential guide to successful public relations practice
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2013
Excerpt: 
The public relations strategic toolkit : an essential guide to successful public relations practice /
Available: Copies:
117. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2013
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
118. 
Cover image for The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
The handbook of strategic public relations and integrated communications / Caywood, Clarke L., 1947-
Available: Copies:
119. 
Cover image for Strategic writing : multimedia writing for public relations, advertising, and more
by 
Marsh, Charles, 1955-
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategic writing : multimedia writing for public relations, advertising, and more / Marsh, Charles
Available: Copies:
120. 
Cover image for Social media and public relations : eight new practices for the PR professional
by 
Breakenridge, Deirdre.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social media and public relations : eight new practices for the PR professional / Breakenridge
Available: Copies:
121. 
Cover image for Becoming a public relations writer : a writing workbook for emerging and established media
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
Becoming a public relations writer : a writing workbook for emerging and established media / Smith
Available: Copies:
122. 
Cover image for Public relations as activism : postmodern approaches to theory & practice
by 
Holtzhausen, Derina Rhoda.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations as activism : postmodern approaches to theory & practice / Holtzhausen, Derina
Available: Copies:
123. 
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
The IABC handbook of organizational communication : a guide to internal communication, public
Available: Copies:
124. 
Cover image for Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette.
Format: 
Books
Publication Date 
2011
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
125. 
Cover image for Marketing and public relations for museums, galleries, cultural and heritage attractions
by 
French, Ylva.
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing and public relations for museums, galleries, cultural and heritage attractions / French
Available: Copies:
126. 
Cover image for Public relations writing : the essentials of style and format
by 
Bivins, Thomas H. (Thomas Harvey), 1947-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations writing : the essentials of style and format / Bivins, Thomas H. (Thomas Harvey
Available: Copies:
127. 
Cover image for Qualitative research methods in public relations and marketing communications
by 
Daymon, Christine.
Format: 
Books
Publication Date 
2011
Excerpt: 
Qualitative research methods in public relations and marketing communications / Daymon, Christine.
Available: Copies:
128. 
Cover image for Public relations in global cultural contexts : multi-paradigmatic perspectives
by 
Bardhan, Nilanjana.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations in global cultural contexts : multi-paradigmatic perspectives / Bardhan, Nilanjana.
Available: Copies:
by 
Silvia, Tony.
Format: 
Books
Publication Date 
2011
Excerpt: 
Power performance : Multimedia storytelling for journalism and public relations. Silvia, Tony.
Available: Copies:
130. 
Cover image for Public relations, society & culture : theoretical and empirical explorations
by 
Edwards, Lee, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations, society & culture : theoretical and empirical explorations / Edwards, Lee
Available: Copies:
131. 
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2011 2010 2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2010
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
133. 
Cover image for Putting the public back in public relations : how social media is reinventing the aging business of PR
by 
Solis, Brian.
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
Putting the public back in public relations : how social media is reinventing the aging business of
Available: Copies:
134. 
Cover image for The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2009
Excerpt: 
The global public relations handbook : theory, research, and practice / Sriramesh, Krishnamurthy.
Available: Copies:
by 
Phillips, David.
Format: 
Regular print
Publication Date 
2009
Excerpt: 
Online public relations : a practical guide to developing an online strategy in the world of social
Available: Copies:
by 
Brown, Rob, 1962 December 17-
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations and the social web : how to use social media and Web 2.0 in communications / Brown
Available: Copies:
137. 
Cover image for Developing the public relations campaign : a team-based approach
by 
Bobbitt, Randy, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
Developing the public relations campaign : a team-based approach / Bobbitt, Randy, 1955-
Available: Copies:
by 
Lynn, Jacquelyn.
Format: 
Books
Publication Date 
2009
Excerpt: 
Start your own public relations business : your step-by-step guide to success / Lynn, Jacquelyn.
Available: Copies:
139. 
Cover image for Public relations and social theory : key figures and concepts
by 
Ihlen, Øyvind.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations and social theory : key figures and concepts / Ihlen, Øyvind.
Available: Copies:
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
PR - a persuasive industry? : spin, public relations, and the shaping of the modern media / Morris
Available: Copies:
142. 
Cover image for Becoming a public relations writer : a writing process workbook for the profession
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2008
Excerpt: 
Becoming a public relations writer : a writing process workbook for the profession / Smith, Ronald
Available: Copies:
143. 
Cover image for Public relations practices : managerial case studies and problems.
by 
Center, Allen H.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations practices : managerial case studies and problems. Center, Allen H.
Available: Copies:
144. 
Cover image for Public relations writing : the essentials of style and format
by 
Bivins, Thomas H. (Thomas Harvey), 1947-
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations writing : the essentials of style and format / Bivins, Thomas H. (Thomas Harvey
Available: Copies:
145. 
Cover image for A century of spin : how public relations became the cutting edge of corporate power
by 
Miller, David.
Format: 
Books
Publication Date 
2008
Excerpt: 
A century of spin : how public relations became the cutting edge of corporate power / Miller, David.
Available: Copies:
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2007
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
147. 
Cover image for Public relations online : lasting concepts for changing media
by 
Kelleher, Tom (Tom A.)
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations online : lasting concepts for changing media / Kelleher, Tom (Tom A.)
Available: Copies:
148. 
Cover image for International public relations : negotiating culture, identity, and power
by 
Curtin, Patricia A. (Patricia Ann), 1955-
Format: 
Books
Publication Date 
2007
Excerpt: 
International public relations : negotiating culture, identity, and power / Curtin, Patricia A
Available: Copies:
by 
Bauer, Martin W.
Format: 
Books
Publication Date 
2007
Excerpt: 
Journalism, science and society : science communication between news and public relations / Bauer
Available: Copies:
150. 
Cover image for The public relations writer's handbook : the digital age
by 
Aronson, Merry.
Format: 
Books
Publication Date 
2007
Excerpt: 
The public relations writer's handbook : the digital age / Aronson, Merry.
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151. 
Cover image for Evaluating public relations : a best practice guide to public relations planning, research & evaluation
by 
Watson, Tom, 1950-
Format: 
Books
Publication Date 
2007
Excerpt: 
Evaluating public relations : a best practice guide to public relations planning, research &amp
Available: Copies:
152. 
Cover image for It's not just PR : public relations in society
by 
Coombs, W. Timothy.
Format: 
Books
Publication Date 
2007
Excerpt: 
It's not just PR : public relations in society / Coombs, W. Timothy.
Available: Copies:
by 
Parkinson, Michael G.
Format: 
Books
Publication Date 
2006
Excerpt: 
International and intercultural public relations : a campaign case approach / Parkinson, Michael G.
Available: Copies:
by 
Austin, Erica Weintraub.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic public relations management : planning and managing effective communication programs /
Available: Copies:
155. 
Cover image for Gaining influence in public relations : the role of resistance in practice
by 
Berger, Bruce K.
Format: 
Books
Publication Date 
2006
Excerpt: 
Gaining influence in public relations : the role of resistance in practice / Berger, Bruce K.
Available: Copies:
156. 
Cover image for Travel and tourism public relations : an introductory guide for hospitality managers
by 
Deuschl, Dennis E.
Format: 
Books
Publication Date 
2006
Excerpt: 
Travel and tourism public relations : an introductory guide for hospitality managers / Deuschl
Available: Copies:
157. 
Cover image for The essentials of corporate communications and public relations.
by 
Society for Human Resource Management (U.S.)
Format: 
Books
Publication Date 
2006
Excerpt: 
The essentials of corporate communications and public relations. Society for Human Resource
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158. 
Cover image for Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication
by 
Marsh, Charles, 1955-
Format: 
Books
Publication Date 
2005
Excerpt: 
Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and
Available: Copies:
by 
Dale, Carolyn, 1950-
Format: 
Books
Publication Date 
2005
Excerpt: 
Fearless editing : crafting words and images for print, web, and public relations / Dale, Carolyn
Available: Copies:
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2005
Excerpt: 
Talespin : public relations disasters-inside stories & lessons learnt / McCusker, Gerry, 1962-
Available: Copies:
161. 
Cover image for The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2003
Excerpt: 
The global public relations handbook : theory, research, and practice / Sriramesh, Krishnamurthy.
Available: Copies:
by 
Cutlip, Scott M. ... [et al.]
Format: 
Books
Publication Date 
2002
Excerpt: 
Essentials of effective public relations for Sub-Saharan Cutlip, Scott M. ... [et al.]
Available: Copies:
163. 
Cover image for The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
by 
Clemente, Mark N.
Format: 
Books
Publication Date 
2002
Excerpt: 
, advertising, public relations, direct marketing, market research, sales promotion, / Clemente, Mark N.
Available: Copies:
by 
Clear, Annette.
Format: 
Books
Publication Date 
2002
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
165. 
Cover image for The corporate communications bible : everything you need to know to become a public relations expert
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2000
Excerpt: 
The corporate communications bible : everything you need to know to become a public relations
Available: Copies:
166. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2000
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
167. 
Cover image for Value-added public relations : the secret weapon of integrated marketing
by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
1998
Excerpt: 
Value-added public relations : the secret weapon of integrated marketing / Harris, Thomas L., 1931-
Available: Copies:
by 
Clear, Annette.
Format: 
Books
Publication Date 
1997
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
169. 
Cover image for Communication planning : an integrated approach
by 
Ferguson, Sherry Devereaux.
Format: 
Books
Publication Date 
1999
Excerpt: 
Sage series in public relations ;
Available: Copies:
by 
Waddington, Stephen.
Format: 
Books
Publication Date 
2012
Excerpt: 
Chartered Institute of Public Relations.
Available: Copies:
by 
Calitz, Estian, editor.
Format: 
Books
Publication Date 
2023
Excerpt: 
Public economics / Calitz, Estian, editor.
Available: Copies:
172. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Strategy -- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct
Available: Copies:
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
by 
Van Heerden, Neels, 1957-
Format: 
Books
Publication Date 
2019
Excerpt: 
-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.
Available: Copies:
175. 
Cover image for The law of delict in South Africa
by 
Loubser, M. M., editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
damages -- Legal and public policy considerations that have justified the statutory development of the law
Available: Copies:
176. 
Cover image for Mass communication : living in a media world
by 
Hanson, Ralph E., author.
Format: 
Books
Publication Date 
2016 2015
Excerpt: 
; Public relations: interactions, relationships, and the news. -- Part 5: Regulation and control of the
Available: Copies:
177. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
and experiences, and public relations -- Managing digital communications: online, social media, and
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Direct marketing -- The internet: digital and social media -- Sales promotion -- Public relations
Available: Copies:
179. 
Cover image for The concise encyclopedia of communication
by 
Donsbach, Wolfgang, 1949-
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations.
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180. 
Cover image for Global dimensions of public administration and governance : a comparative voyage
by 
Raadschelders, J. C. N., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Global dimensions of public administration and governance : a comparative voyage / Raadschelders, J
Available: Copies:
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
physical distribution -- Global marketing communications decisions i: advertising and public relations
Available: Copies:
182. 
Cover image for Between the world and me
by 
Coates, Ta-Nehisi author.
Cover image 9780812993547.jpg
Format: 
Books
Publication Date 
2015
Excerpt: 
African Americans -- Public opinion.
Available: Copies:
by 
Friman, H. Richard.
Format: 
Books
Publication Date 
2015
Excerpt: 
The Politics of Leverage in international relations : name, shame, and sanction / Friman, H
Available: Copies:
184. 
Cover image for Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
185. 
Cover image for International summitry and global governance : the rise of the G7 and the European Council, 1974-1991
by 
Mourlon-Druol, Emmanuel, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
-Druol -- Between political messages and public expectations : G7 summits in French and US public opinions, 1975
Available: Copies:
186. 
Cover image for New South African review 4 : a fragile democracy - twenty years on
by 
Khadiagala, Gilbert M.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Public policy and social practice. Introduction / Roger Southall -- Why does Zimbabwe's school system out
Available: Copies:
187. 
Cover image for Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
Available: Copies:
188. 
Cover image for The outbreak of the First World War : structure, politics, and decision-making
by 
Levy, Jack S., 1948- editor.
Format: 
Books
Publication Date 
2014
Excerpt: 
relations scholars to debate the causes of the war. Organized around several theoretically based questions
Available: Copies:
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations and politics.
Available: Copies:
190. 
Cover image for Media and development
by 
Scott, Martin, 1982- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
play a myriad of roles in influencing levels of charitable donations and the public policies of donor
Available: Copies:
191. 
Cover image for Investment treaty arbitration as public international law procedural aspects and implications
by 
Brabandere, Eric de.
Format: 
Books
Publication Date 
2014
Excerpt: 
Investment treaty arbitration as public international law procedural aspects and implications /
Available: Copies:
192. 
Cover image for Knowledge for whom? : public sociology in the making
by 
Fleck, Christian, 1954-
Format: 
Books
Publication Date 
2014
Excerpt: 
Knowledge for whom? : public sociology in the making / Fleck, Christian, 1954-
Available: Copies:
193. 
Cover image for Gender terrains in African cinema
by 
Dipio, Dominica, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
; Male victims under patriarchy ; Conclusion -- Positioning the elderly in gender relations. Introduction
Available: Copies:
194. 
Cover image for Business communication
by 
Daniels, Dawn, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
of complaint -- Public Relations -- The functions of public relations -- Public relations tools
Available: Copies:
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2014
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
by 
Barker, Rachel, 1958-
Format: 
Books
Publication Date 
2013
Excerpt: 
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
Available: Copies:
197. 
Cover image for The PR styleguide
by 
Diggs-Brown, Barbara.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations -- Authorship -- Style manuals.
Available: Copies:
198. 
Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling
Available: Copies:
199. 
Cover image for The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Setting a price ; Sales promotion ; Advertising ; Public relations ; Sponsorship ; Personal selling
Available: Copies:
200. 
Cover image for PR and communication in local government and public services
by 
Brown, John author.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
Local government -- Public relations -- Great Britain.
Available: Copies:
202. 
Cover image for Digital media law
by 
Packard, Ashley.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Advertising "Sin" Products and Services -- Advertising to Children -- Marketing Intrusions -- Public Relations
Available: Copies:
203. 
Cover image for Water governance as connective capacity
by 
Edelenbos, Jurian.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public-private sector cooperation.
Available: Copies:
204. 
Cover image for Social media and the law : a guidebook for communication students and professionals
by 
Stewart, Daxton R.
Format: 
Books
Publication Date 
2013
Excerpt: 
policies for journalists / Daxton R. "Chip" Stewart -- 11. Social media policies for advertising and public
Available: Copies:
205. 
Cover image for Community-based participatory health research : issues, methods, and translation to practice
by 
Blumenthal, Daniel S.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public health -- Research -- Methodology.
Available: Copies:
206. 
Cover image for Fifty key thinkers on globalization
by 
Coleman, William D. (William Donald), 1950-
Format: 
Books
Publication Date 
2013
Excerpt: 
relations, economics, sociology, history, anthropology and literary studies. William Coleman is Professor of
Available: Copies:
207. 
Cover image for Managing corporate communication : a cross-cultural approach
by 
Gambetti, Rossella.
Format: 
Books
Publication Date 
2013
Excerpt: 
perspective on public relations -- Industry concepts: public relations or communication? --
Available: Copies:
208. 
Cover image for The ethics of preventive war
by 
Chatterjee, Deen K., editor of compilation.
Format: 
Books
Publication Date 
2013
Excerpt: 
the lens of important public and political issues of war and peace in the twenty-first century. Their
Available: Copies:
209. 
Cover image for Understanding the Chinese economies
by 
Guo, Rongxing.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
; Employment ; Production and ownership ; Public finance ; Banking ; External relations -- Understanding
Available: Copies:
210. 
Cover image for Music business handbook and career guide
by 
Baskerville, David.
Format: 
Books
Publication Date 
2013
Excerpt: 
deal -- Contracts -- Marketing -- Publicity and public relations -- Sponsorships -- 17. Concert venues
Available: Copies:
by 
Wilson, Clint C., II
Format: 
Books
Publication Date 
2013
Excerpt: 
-so-silent partners -- Public relations : an opportunity to influence the media -- pt. IV Overcoming race and gender
Available: Copies:
by 
Johnston, Jane, 1961-
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Public relations -- Australia.
Available: Copies:
213. 
Cover image for Media today : mass communication in a converging world
by 
Turow, Joseph.
Format: 
Books
Publication Date 
2013
Excerpt: 
media ; Financing and shaping the media : advertising, public relations, and marketing communications
Available: Copies:
214. 
Cover image for Making sense as a cultural practice : historical perspectives
by 
Rogge, Jörg, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
strategies / Ane Ohrvik -- Making sense of Europe / Anne Eriksen -- How to create political meaning in public
Available: Copies:
by 
Barker, Rachel, 1958- editor.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
Available: Copies:
216. 
Cover image for Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- An overview of marketing communications -- Advertising, public relations and sponsorship -- Sales
Available: Copies:
217. 
Cover image for Handbook of research methods on trust
by 
Lyon, Fergus.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations -- Research -- Methodology.
Available: Copies:
218. 
Cover image for Routledge handbook of diplomacy and statecraft
by 
McKercher, B. J. C., 1950-
Format: 
Books
Publication Date 
2012
Excerpt: 
International relations -- Handbooks, manuals, etc.
Available: Copies:
219. 
Cover image for The Routledge companion to news and journalism
by 
Allan, Stuart, 1962-
Format: 
Books
Publication Date 
2012
Excerpt: 
Harrison -- 19.Journalism, News Sources and Public Relations / Andrew Williams -- 20.Journalism Ethics as
Available: Copies:
220. 
Cover image for The Oxford handbook on the World Trade Organization
by 
Narlikar, Amrita.
Format: 
Books
Publication Date 
2012
Excerpt: 
Oxford handbooks in political science & international relations
Available: Copies:
221. 
Cover image for Investor relations for the emerging company
by 
Rieves, Ralph A.
Format: 
Books
Publication Date 
2012
Excerpt: 
Investor relations for the emerging company / Rieves, Ralph A.
Available: Copies:
222. 
Cover image for Advertising, the media and globalisation : a world in motion
by 
Sinclair, John G., 1944-
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations & advertising (Australia)
Available: Copies:
223. 
Cover image for Handbook of comparative communication research
by 
Esser, Frank, 1966-
Format: 
Books
Publication Date 
2012
Excerpt: 
Cultures / Wolfgang Donsbach -- 17.Comparing Public Relations / Anna Klyueva -- 18.Comparing Election
Available: Copies:
224. 
Cover image for Health industry communication : new media, new methods, new message
by 
Hicks, Nancy J.
Format: 
Books
Publication Date 
2012
Excerpt: 
sides now : viewing media through the public relations prism -- Research for health communication -- The
Available: Copies:
225. 
Cover image for The alignment factor : leveraging the power of total stakeholder support
by 
Riel, C. B. M. van.
Format: 
Books
Publication Date 
2012
Excerpt: 
Corporations -- Public relations.
Available: Copies:
226. 
Cover image for Sage brief guide to corporate social responsibility.
by 
Sage Publications.
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
social responsiveness: public affairs and public relations, politics, and philanthropy -- Pt V Measuring
Available: Copies:
227. 
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations & advertising.
Available: Copies:
228. 
Cover image for End of conceit : western rationality after postcolonialism.
by 
Chabal, Patrick.
Format: 
Books
Publication Date 
2012
Excerpt: 
Western countries -- Foreign public opinion.
Available: Copies:
229. 
Cover image for Foundations of community journalism
by 
Reader, Bill, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
considerations. Considering community journalism from the perspective of public relations and advertising / Diana
Available: Copies:
231. 
Cover image for Management : a concise introduction
by 
Pettinger, Richard.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Marketing research and development -- Public relations -- Conclusions -- 13.Managing operations and projects
Available: Copies:
by 
Lynch, Gordon, 1968-
Format: 
Books
Publication Date 
2012
Excerpt: 
.Popular music, affective space and meaning / Christopher Partridge -- 17.Living relations with visual and
Available: Copies:
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet in public relations.
Available: Copies:
234. 
Cover image for Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
-- 13. Direct marketing and communication -- 14. Interactive marketing -- 15. Public relations -- 16
Available: Copies:
by 
Freedman, Des, 1962-
Format: 
Books
Publication Date 
2012
Excerpt: 
Baumann -- 8.Terror, Culture and Anti-Muslim Racism / Milly Williamson -- 9.Pictures and Public Relations
Available: Copies:
236. 
Cover image for Theorizing power
by 
Hearn, Jonathan author.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Religion as reflecting the social constitution of power relations -- Relations as a medium of power
Available: Copies:
237. 
Cover image for The European Union in the G8 : promoting consensus and concerted actions for global public goods
by 
Larionova, Marina.
Format: 
Books
Publication Date 
2012
Excerpt: 
The European Union in the G8 : promoting consensus and concerted actions for global public goods /
Available: Copies:
238. 
Cover image for Brownlie's principles of principles of public international law
by 
Crawford, James.
Format: 
Books
Publication Date 
2012
Excerpt: 
Brownlie's principles of principles of public international law / Crawford, James.
Available: Copies:
241. 
Cover image for Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the
Available: Copies:
242. 
Cover image for The literary theory toolkit : a compendium of concepts and methods
by 
Rapaport, Herman, 1947-
Format: 
Books
Publication Date 
2011
Excerpt: 
performance, something not usually covered in similar texts Covers differing theories of the public sphere
Available: Copies:
243. 
Cover image for 'Race', culture and the right to the city : centres, peripheries and margins
by 
Millington, Gareth, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public spaces -- Social aspects.
Available: Copies:
244. 
Cover image for Managing media work
by 
Deuze, Mark.
Format: 
Books
Publication Date 
2011
Excerpt: 
identity in the digital age -- Managing global public relations in the new media environment -- The culture
Available: Copies:
245. 
Cover image for Crisis communications : a casebook approach
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- Management -- Case studies.
Available: Copies:
246. 
Cover image for The oxford handbook of political science.
by 
Goodin, Robert E.
Format: 
Books
Publication Date 
2011
Excerpt: 
RELATIONS -- 32.Overview Of International Relations: Between Utopia And Reality / Duncan Snidal -- 33.The
Available: Copies:
247. 
Cover image for Leading the narrative : the case for strategic communication
by 
Eder, Mari K.
Format: 
Books
Publication Date 
2011
Excerpt: 
United States -- Armed Forces -- Public relations.
Available: Copies:
by 
Dezenhall, Eric.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- United States -- Case studies.
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249. 
Cover image for Social networks and natural resource management : uncovering the social fabric of environmental governance
by 
Bodin, Örjan, 1969-
Format: 
Books
Publication Date 
2011
Excerpt: 
public satisfaction and agrarian communication networks. Numerous case studies link SNA concepts to the
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by 
Gottschalk, Petter, 1950-
Format: 
Books
Publication Date 
2011
Excerpt: 
Corporations -- Public relations.
Available: Copies:
251. 
Cover image for Closing a failed bank : resolution practices and procedures
by 
Parker, David C. (David Cameron), 1955-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
relations; measures and procedures used by a supervisory authority to rehabilitate, restructure, or resolve
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252. 
Cover image for Measure what matters : online tools for understanding customers, social media, engagement, and key relationships
by 
Delahaye Paine, Katie, 1952-
Format: 
Books
Publication Date 
2011
Excerpt: 
for the job -- How to measure marketing, public relations, and advertising in a social media world
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253. 
Cover image for Media, markets, and morals
by 
Spence, Edward H.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations & advertising.
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by 
Lees-Marshment, Jennifer.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations and politics.
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by 
Warren, John T., 1974-2011.
Format: 
Books
Publication Date 
2011
Excerpt: 
relations : relationships in culture -- Mediated culture(s) -- Communication as a means of social action.
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256. 
Cover image for International migration
by 
Geddes, Andrew, 1965-
Format: 
Books
Publication Date 
2011
Excerpt: 
Sage library of international relations
Available: Copies:
257. 
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by 
Thompson, Teresa L.
Format: 
Books
Publication Date 
2011
Excerpt: 
Physician-Patient Relations -- Review.
Available: Copies:
258. 
Cover image for Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
communication. Leadership and change communication -- Corporate social responsibility and community relations.
Available: Copies:
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Sampling and couponing -- Premiums and other promotions -- Marketing-oriented public relations and word
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261. 
Cover image for Successful event management : a practical handbook
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Shone, Anton.
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Books
Publication Date 
2010
Excerpt: 
and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event
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262. 
Cover image for Diplomacy : theory and practice
by 
Berridge, Geoff.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Telecommunications -- PART III: DIPLOMACY WITHOUT DIPLOMATIC RELATIONS -- Introduction to Part III -- Disguised
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by 
Ivison, Duncan, 1965-
Format: 
Books
Publication Date 
2010
Excerpt: 
cosmopolitanism / Charles Jones -- Part 3. Alternative perspectives: Intercultural relations at the limits of
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264. 
Cover image for International media communication in a global age
by 
Golan, Guy J.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Communicating with global publics: building a theoretical framework for international public relations / Paul S
Available: Copies:
by 
Fearn-Banks, Kathleen.
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Books
Publication Date 
2010
Excerpt: 
Public relations -- Management -- Case studies.
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266. 
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by 
Lakin, Nick.
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Books
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2010
Excerpt: 
Corporations -- Public relations -- Management.
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267. 
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by 
Scotton, James Francis, 1932-
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Books
Publication Date 
2010
Excerpt: 
party / James F. Scotton -- Advertising: wings for the media: Hong Cheng : public relations / Yan Jin
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by 
Lester, Libby.
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Books
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2010
Excerpt: 
sources, public relations and protests, and the symbolic and strategic circulation of meanings in the
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269. 
Cover image for Mbeki and after : reflections on the legacy of Thabo Mbeki
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Glaser, Daryl.
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Books
Publication Date 
2010
Excerpt: 
party management, economic policy, public health intervention, foreign affairs and race relations. If we
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by 
Mamdani, Mahmood, 1946-
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Books
Publication Date 
2009
Excerpt: 
than a public good. Instead of pitting the public against the private, and the state against the market
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by 
Coombs, W. Timothy.
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Books
Publication Date 
2009
Excerpt: 
Public relations -- Problems, exercises, etc.
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273. 
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by 
Burney, Elizabeth.
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Books
Publication Date 
2009
Excerpt: 
Interpersonal relations -- Government policy -- Great Britain.
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by 
Gould, Mark R.
Format: 
Books
Publication Date 
2009
Excerpt: 
Libraries -- Public relations -- Handbooks, manuals, etc.
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275. 
Cover image for New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
by 
Griffin, Andrew.
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
276. 
Cover image for Strategic issues management : organizations and public policy challenges
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations.
Available: Copies:
by 
Seib, Philip.
Format: 
Books
Publication Date 
2009
Excerpt: 
United States -- Foreign relations -- Public opinion.
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by 
Stielstra, Greg.
Format: 
Books
Publication Date 
2009
Excerpt: 
Firms. -- Public Relations Firms. -- Film and Video Production. -- Music Festivals. -- Churches
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280. 
Cover image for Flat Earth news : an award-winning reporter exposes falsehood, distortion and propaganda in the global media
by 
Davies, Nick, 1953-
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Books
Publication Date 
2009 2008
Excerpt: 
private life of public relations -- The propaganda puzzle -- The dark arts -- insight in to the Sunday
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281. 
Cover image for Writing for television, radio, new media
by 
Hilliard, Robert L., 1925-
Format: 
Books
Publication Date 
2008
Excerpt: 
Film -- External Professional -- Application : Video -- External Information and Public Relations
Available: Copies:
282. 
Cover image for Public economics
by 
Black, P. A. (Philip A.)
Format: 
Books
Publication Date 
2008
Excerpt: 
Black, P. A. (Philip A.). Public economics for South African students.
Available: Copies:
283. 
Cover image for Corporate reputation : 12 steps to safeguarding and recovering reputation
by 
Gaines-Ross, Leslie.
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
284. 
Cover image for Transforming Cape Town
by 
Besteman, Catherine Lowe.
Format: 
Books
Publication Date 
2008
Excerpt: 
Cape Town (South Africa) -- Race relations.
Available: Copies:
285. 
Cover image for Strategic communications for nonprofits : a step-by-step guide to working with the media
by 
Bonk, Kathy, 1953-
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
286. 
Cover image for Managing children's services in the public library
by 
Fasick, Adele M.
Format: 
Books
Publication Date 
2008
Excerpt: 
Managing children's services in the public library / Fasick, Adele M.
Available: Copies:
287. 
Cover image for Secularisms
by 
Jakobsen, Janet R., 1960-
Format: 
Electronic Resources
Publication Date 
2008
Excerpt: 
hauntings / Molly McGarry -- Part III: Public alternatives -- Toward secular diaspora : relocating religion
Available: Copies:
288. 
Cover image for Real-world media ethics : inside the broadcast and entertainment industries
by 
Perebinossoff, Philippe.
Format: 
Books
Publication Date 
2008
Excerpt: 
media, including public relations, the entertainment industry, and other forms of visual communication
Available: Copies:
289. 
Cover image for Handbook of research on global corporate citizenship
by 
Scherer, Andreas Georg.
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
by 
Haas, Peter M.
Format: 
Books
Publication Date 
2008
Excerpt: 
The Library of Essays in International Relations
Available: Copies:
291. 
Cover image for Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion
Available: Copies:
292. 
Cover image for Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
Available: Copies:
293. 
Cover image for Introduction to business management
by 
Du Toit, G. S. (Gawie S.)
Format: 
Books
Publication Date 
2007
Excerpt: 
process -- The marketing instruments -- The integrated marketing strategy -- Public relations -- The
Available: Copies:
294. 
Cover image for Africa after gender?
by 
Cole, Catherine M.
Format: 
Books
Publication Date 
2007
Excerpt: 
, and the public sphere in Africa / Let us be united in purpose : variations on gender relations in the
Available: Copies:
295. 
Cover image for Integrated business communication in a global marketplace
by 
Stuart, Bonnye E.
Format: 
Books
Publication Date 
2007
Excerpt: 
channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7
Available: Copies:
296. 
Cover image for Annual reports 101 : [what the numbers and the fine print can reveal about the true health of a company]
by 
Thomsett, Michael C.
Format: 
Books
Publication Date 
2007
Excerpt: 
public relations document -- The auditing role: accounting culture and the audit mentality -- How the
Available: Copies:
297. 
Cover image for Public finance fundamentals
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2007
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
298. 
Cover image for Intergovernmental Fiscal Transfers  : Principles and Practice
by 
Boadway, Robin W., 1943-
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Public sector governance and accountability series
Available: Copies:
299. 
Cover image for Effective media coverage in 90 minutes
by 
Lamb, Ted, 1944-
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations.
Available: Copies:
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