Services marketing : integrating customer focus across the firm / Zeithaml, Valarie A.

Open innovation in the financial services : growing through openness, flexibility and customer

communication management -- Digital marketing -- Customer value and retention -- People, processes and physical

-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8

stakeholders, improving processes and defining requirements. New topics in this edition include the service

system -- The bank-customer relationship -- Miscellaneous banking services -- Payment -- Payment systems

Enterprise compliance risk management : an essential toolkit for banks and financial services /

Services marketing : an interactive approach / Fisk, Raymond P.

in marketing such as customer relationship marketing, rural marketing, direct marketing, green

Customer services

a customer-driven strategy. Market segmentation, targeting and positioning -- Products and services

Customer service / Machado, Ricardo.

Customer service : career success through customer loyalty / Timm, Paul R.

strategic marketing -- Strategic marketing planning tools -- Global marketing -- Services marketing and not

Customer services -- Research.

Customer services -- United States.

Customer services -- Marketing.

Please every customer : delivering stellar customer service across cultures / Lucas, Robert W.

Customer services.

concepts -- Developing and managing products -- Services and nonprofit organization marketing -- Marketing

Marketing 3.0 : from products to customers to the human spirit / Kotler, Philip.

, and draw customers / Cakim, Idil Miriam, 1974-

Customer services -- Technological innovations.

Customer services -- Case studies.

The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest

Customer services -- Psychological aspects.

Services marketing : text and cases. Baron, Steve (J. Steve)

-- Purchasing services -- Supply chain information and e-systems -- Sourcing and supply performance measurement

Successful customer service / Rowson, Pauline.

Customer services -- South Africa -- Marketing.

Fundamentals of selling : customers for life through service / Futrell, Charles.

From products to services : insight and experience from companies which have embraced the service

strategies -- 10. Place (distribution and customer service) strategies -- 11. Information and organization

customer understanding to strategy innovation: practical tools to establish competitive positioning / Cliff

Involvement in Services -- 3. Customer Relationship Management (CRM) as Innovation: Taking Care of the Right

Customer care excellence : how to create an effective customer focus / Cook, Sarah, 1955-

Customer services.

Customer services -- Marketing.

Customer services -- Management.

Customer service : a practical approach / Harris, Elaine K.

Customer services.

Electronic commerce -- Customer services.

Service management and marketing : customer management in service competition / Grèonroos

Care packages for your customers : an idea a week to enhance customer service / Glanz, Barbara A.

-- Organizational Buying Behavior -- Customer Relationship Management Strategies for Business Markets -- Segmenting

Demand -- Part III. Connecting with Customers: Chapter 5 -- Creating Customer Value, Satisfaction

-making for consensus outcomes in organizations / Analyzing strategic stance in public services management

Amaze your customers! : creative tips on winning & keeping your customers / Zanetti, Daniel.

Customer services -- Management.

Customer service delivery : research and best practices / Fogli, Lawrence.

Customer services.

Customer services -- Marketing -- Management.

Customer services.

Customer service from the inside out made easy / Levesque, Paul, 1947-

Great customer connections : simple psychological techniques that guarantee exceptional service /

Strategic database marketing : the masterplan for starting and managing a profitable, customer

Perspectives -- Chapter 3 Clients As Human Resources -- Customer As Input, Throughput, and Output -- Customer

The working world for young adults. Customer service an attitude not an occupation / Dieffenbach

Service is front stage : positioning services for value advantage Teboul, James

hospitality services / Peter Harris -- Cross-border reporting for performance evaluation / Ian Graham -- Cost

Fundamentals of selling : customers for life through service / Futrell, Charles.

managing products -- Services and nonprofit organization marketing -- Distribution decisions -- Marketing

-- Unauthorized network access and theft of proprietary information -- Distributed denial of service attacks

Customer services.

Best face forward : why companies must improve their service interfaces with customers / Rayport

Customer services.

authorities discuss the enlightening findings and present ways to reshape services, taking into account

Customer services.

-- Customer service online:the HP Designjet -- The F-18 Hornet offset -- Kadimi Group of Companies (India

101 marketing strategies for accounting, law, consulting, and professional services firms / Waugh

Customer services -- Great Britain -- Management.

Customer services -- Quality control.

Customer services.

Customer relationship management & customer service / Brink, A. (Annekie)

. Managing services for business markets. -- 14. Managing business marketing channels. -- 15. Pricing

Customer services.

The firm of the future : a guide for accountants, lawyers, and other professional services / Dunn

Customer services.

Customer services.

Focusing on customer service in Southern Africa / Theron, Danie.

Customer service training / Kamin, Maxine.

Customer services.

Customer services -- Marketing.

Customer services -- Data processing.

Customer services -- Africa, Sub-Saharan.

Monitoring, measuring, and managing customer service / Goodman, Gary S.

Customer services -- Management.

The big book of customer service training games : quick, fun activities for training customer

Customer services.

Assessing service quality : satisfying the expectations of library customers / Hernon, Peter.

Service -- Ch. 15. Planning and Developing the Sales Force -- Ch. 16. Organizing and Controlling a Sales

Customer services.

Information services -- Great Britain -- Administration.

Customer services.