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by 
Keller, Kevin Lane, 1956-
Format: 
Books
Publication Date 
2003
Excerpt: 
Best practice cases in branding : lessons from the world's strongest brands / Keller, Kevin Lane
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by 
Keller, Kevin Lane, 1956-
Inhaltsverzeichnis Strategic brand management
Format: 
Books
Publication Date 
2003
Excerpt: 
Strategic brand management : building, measuring, and managing brand equity / Keller, Kevin Lane
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4. 
Cover image for Marketing management.
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2012
Excerpt: 
Keller, Kevin Lane, 1956-
Available: Copies: