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by 
Hanlon, Annmarie, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Digital business : strategy, management & transformation / Hanlon, Annmarie, author.
Available: Copies:
2. 
Cover image for Foundations of sustainable business : theory, function, and strategy
by 
Sanders, Nada R., author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Foundations of sustainable business : theory, function, and strategy / Sanders, Nada R., author.
Available: Copies:
by 
Houston, Jonathan.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing for entrepreneurs : using Web strategy for business success / Houston, Jonathan.
Available: Copies:
by 
Yavitz, Boris.
Format: 
Books
Publication Date 
1982
Excerpt: 
Strategy in action : the execution, politics, and payoff of business planning / Yavitz, Boris.
Available: Copies:
by 
Lee, Gregory John.
Format: 
Books
Publication Date 
2024
Excerpt: 
A digital business primer / Lee, Gregory John.
Available: Copies:
by 
Lynch, Richard L., author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Business planning.
Available: Copies:
7. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
information to gain customer insights -- Consumer markets and buyer behavior -- Business markets and business
Available: Copies:
by 
Brennan, Ross, 1957-2021, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Business-to-business marketing / Brennan, Ross, 1957-2021, author.
Available: Copies:
by 
Sponder, Marshall, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Mastering business analytics
Available: Copies:
by 
Ehlers, Tienie.
Format: 
Books
Publication Date 
2023
Excerpt: 
environmental analysis -- Part II. Strategy formulation. 6. Strategy formulation: long-term goals and generic
Available: Copies:
by 
Burke, Rory, 1952-
Format: 
Books
Publication Date 
2023
Excerpt: 
-- Portfolio and Programme management -- Project stakeholder management -- Business case strategy phase
Available: Copies:
by 
Thompson, John L., author
Format: 
Books
Publication Date 
2023
Excerpt: 
Business planning
Available: Copies:
by 
Zahay, D
Format: 
Books
Publication Date 
2023
Excerpt: 
DIGITAL MARKETING FOUNDATIONS AND STRATEGY. Zahay, D
Available: Copies:
by 
Skae, F. O. (Frederick Owen), editor.
Format: 
Books
Publication Date 
2023 2022
Excerpt: 
Business enterprises -- Finance -- Problems, exercises, etc.
Available: Copies:
by 
Whittington, Richard, 1958- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Exploring strategy : text and cases / Whittington, Richard, 1958- author.
Available: Copies:
by 
O'Donnell, Aoife, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Business communication.
Available: Copies:
by 
J.A.A (Kobus) Lazenby editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
-- Chapter13: Strategy choice -- Part III: Strategy implementation -- Chapter 14: Strategy implementation and
Available: Copies:
by 
Skae, F. O. (Frederick Owen), editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Business enterprises -- Finance -- Problems, exercises, etc.
Available: Copies:
by 
Hopkin, Paul, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Management is a detailed and comprehensive introduction to commercial and business risk for students and risk
Available: Copies:
by 
Shaw, Duncan R., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
altering business operations and strategy. Following a unique, three-part structure, the book offers: * a
Available: Copies:
21. 
Cover image for Contemporary strategy analysis
by 
Grant, Robert M., 1948- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Contemporary strategy analysis / Grant, Robert M., 1948- author.
Available: Copies:
22. 
Cover image for Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8
Available: Copies:
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-- Communication strategy and advertising strategy -- Advertising strategy and creative development -- Media and
Available: Copies:
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2020
Excerpt: 
explanations of the marketing principles in a business. A number of fundamental aspects of marketing are
Available: Copies:
25. 
Cover image for International business
by 
Collinson, Simon, author.
Format: 
Books
Publication Date 
2020
Excerpt: 
International business / Collinson, Simon, author.
Available: Copies:
by 
Wiid, JA
Format: 
Books
Publication Date 
2020
Excerpt: 
1.OverView of Strategic marketing -- 2.Ananlysis of the external marketing or business environment
Available: Copies:
by 
Whittington, Richard, 1958- author.
Format: 
Books
Publication Date 
2020
Excerpt: 
Exploring strategy : text and cases / Whittington, Richard, 1958- author.
Available: Copies:
by 
Pearlson, Keri E.
Format: 
Books
Publication Date 
2020
Excerpt: 
-- Organizational strategy and information systems -- Digital systems and the design of work -- Information systems
Available: Copies:
by 
Ehlers, Tienie.
Format: 
Books
Publication Date 
2019
Excerpt: 
environmental analysis -- Part II. Strategy formulation. 6. Strategy formulation: long-term goals and generic
Available: Copies:
by 
Brander, James A., author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Managerial economics and strategy / Brander, James A., author.
Available: Copies:
by 
DUBEY, SANJIVA SHANKAR.
Format: 
Books
Publication Date 
2019
Excerpt: 
Technology and Innovation Management-- 2Technology Strategy--t3Technology Management-- 4.Innovation
Available: Copies:
by 
Van Romburgh, Henriette, author, editor.
Format: 
Books
Publication Date 
2019
Excerpt: 
Managerial accounting, finance and strategy : question book / Van Romburgh, Henriette, author
Available: Copies:
by 
Wixley, Tom.
Format: 
Books
Publication Date 
2019
Excerpt: 
business entities -- Strategy and its execution -- Composition and selection of the board of directors
Available: Copies:
34. 
Cover image for Retail management : a strategic approach.
by 
Berman, Barry, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
-- Retail institutions by ownership -- Retail institutions by store-based strategy mix -- Web, nonstore
Available: Copies:
35. 
Cover image for Purchasing and supply chain management
by 
Weele, A. J. van (Arjan J.), author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Business logistics.
Available: Copies:
by 
Roberts-Lombard, Mornay, editor.
Format: 
Books
Publication Date 
2018
Excerpt: 
-to-one marketing and mass customisation -- Business-to-business marketing -- Stakeholders in relationship marketing
Available: Copies:
by 
Badenhorst, J. A. (Johanna Adolphina), 1954-
Format: 
Books
Publication Date 
2017
Excerpt: 
Business logistics.
Available: Copies:
by 
Wit, Bob de, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Strategy : an international perspective / Wit, Bob de, author.
Available: Copies:
by 
Thompson, John L., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Business planning.
Available: Copies:
by 
Hitt, Michael A.
Format: 
Books
Publication Date 
2017
Excerpt: 
Part 2. Strategic Actions: Strategy Formulation. Business-Level Strategy -- Competitive Rivalry and
Available: Copies:
by 
Johnson, Gerry, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Exploring strategy : text and cases / Johnson, Gerry, author.
Available: Copies:
42. 
Cover image for Advertising creative : strategy, copy, design
by 
Altstiel, Tom, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Advertising creative : strategy, copy, design / Altstiel, Tom, author.
Available: Copies:
by 
Gershon, Richard A., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
intelligence -- Smart cities and the common good -- Facebook: social media and business strategy -- Digital
Available: Copies:
44. 
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
-- Addressing competition and driving growth -- Setting product strategy -- Designing and managing services
Available: Copies:
by 
Wiid, J. A. author.
Format: 
Books
Publication Date 
2016
Excerpt: 
business -- 15. Leveraging the business -- 16. Selecting the strategies for the way forward -- 17. Strategy
Available: Copies:
46. 
Cover image for Strategic Management : Concepts and Cases : a competitive advantage approach
by 
David, Fred R.
Format: 
Books
Publication Date 
2015
Excerpt: 
Business planning.
Available: Copies:
47. 
Cover image for BABOK : a guide to the business analysis body of knowledge
by 
International Institute of Business Analysis, issuing body.
Format: 
Books
Publication Date 
2015
Excerpt: 
BABOK : a guide to the business analysis body of knowledge / International Institute of Business
Available: Copies:
by 
Correia, Carlos, 1956-
Format: 
Books
Publication Date 
2015
Excerpt: 
Business enterprises -- Finance.
Available: Copies:
by 
Rose, Robert, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
" and the "how" of navigating this new landscape. By placing strategy before structure, Robert and Carla
Available: Copies:
by 
Browaeys, Marie-Joëlle.
Format: 
Books
Publication Date 
2015
Excerpt: 
Culture And Management -- Determinants of culture -- Dimensions of culture in business -- Business
Available: Copies:
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
strategy to life with more dynamic visuals and graphic examples than ever before. Today's most contemporary
Available: Copies:
52. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
-to-earth approach, and real-world business examples. Several new chapters have been added to the fourth edition
Available: Copies:
by 
Erdis, Cindy, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
retail business or who already have a business and want to make it more successful. In today\2019s very
Available: Copies:
54. 
Cover image for Principles of marketing
by 
Kotler, Philip (Philip J.), 1931-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Markets and Business Buyer Behavior -- Part III. Designing a Customer-Driven Strategy and Mix -- 7
Available: Copies:
by 
Weele, A. J. van (Arjan J.), author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Purchasing & supply chain management : analysis, strategy, planning and practice / Weele, A. J. van
Available: Copies:
56. 
Cover image for The small business online marketing handbook : converting online conversations to offline sales
by 
Tsai, Annie, 1979-
Format: 
Books
Publication Date 
2013
Excerpt: 
The small business online marketing handbook : converting online conversations to offline sales /
Available: Copies:
57. 
Cover image for Corporate communication
by 
Argenti, Paul A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Evolution of the News Media -- The Growth of Business Coverage in the Media -- Building Better Relation with
Available: Copies:
by 
Bernard, Scott A., author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Business enterprises -- Computer network resources.
Available: Copies:
by 
Grappone, Jennifer.
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
; Chapter 4: How the Search Engines Work Right Now; Part II: Strategy; Chapter 5: Get Your Team on Board
Available: Copies:
by 
Ungerer, Marius.
Format: 
Books
Publication Date 
2011
Excerpt: 
Viable business strategies : a fieldbook for leaders / Ungerer, Marius.
Available: Copies:
61. 
Cover image for Public relations
by 
Gordon, Averill.
Format: 
Books
Publication Date 
2011
Excerpt: 
business -- pt. C. The broader context -- Issues and crisis management -- Ethics, legalities, and corporate
Available: Copies:
62. 
Cover image for Strategic information systems management
by 
Grant, Kevin, 1968-
Format: 
Books
Publication Date 
2010
Excerpt: 
Information Systems Development is key to business strategy -- brief history of Information Systems
Available: Copies:
63. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
gain customer insights -- Consumer markets and consumer buyer behavior -- Business markets and business
Available: Copies:
by 
Hassanien, Ahmed.
Format: 
Regular print
Publication Date 
2010
Excerpt: 
Hospitality business development / Hassanien, Ahmed.
Available: Copies:
66. 
Cover image for Strategic management : developing sustainability in Southern Africa
by 
Louw, Lynette.
Format: 
Books
Publication Date 
2010
Excerpt: 
environment -- Analysing the internal environment -- Business level strategy -- Strategic innovation
Available: Copies:
by 
Wicks, Andrew C.
Format: 
Books
Publication Date 
2010
Excerpt: 
Business ethics : a managerial approach / Wicks, Andrew C.
Available: Copies:
68. 
Cover image for Relationship marketing and customer relationship management
by 
Brink, A. (Annekie)
Format: 
Books
Publication Date 
2008
Excerpt: 
marketing (B2B) -- Stakeholders in relationship marketing -- Planning a CRM strategy -- Implementing CRM in
Available: Copies:
69. 
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Business markets and business buyer behavior -- Segmentation, targeting, and positioning : building the
Available: Copies:
by 
Strydom, Johan.
Format: 
Books
Publication Date 
2004
Excerpt: 
marketing strategy -- Ch. 12 Marketing and the Internet -- Ch. 13 Service marketing and client service.
Available: Copies:
by 
Calvin, Robert J.
Format: 
Books
Publication Date 
2001
Excerpt: 
-on instruction found in today's finest business schools and executive education seminars, then outlines a step
Available: Copies:
72. 
Cover image for Starting your own business in South Africa
by 
Macleod, Guy.
Format: 
Books
Publication Date 
1995
Excerpt: 
Starting your own business in South Africa / Macleod, Guy.
Available: Copies:
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