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1. 
Cover image for Music and its relevance to brand personality amongst the female youth market
Music and its relevance to brand personality amongst the female youth market
Music and its relevance to brand personality amongst the female youth market
by 
Makhuza, Ponatshego.
Format: 
Computer file
Publication Date 
2015
Excerpt: 
Music and its relevance to brand personality amongst the female youth market / Makhuza, Ponatshego.
Available: Copies:
2. 
Cover image for The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond female
The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond female
The relevance of post purchase communication of luxury brands and the decision making impact it has on black diamond female
by 
Ngobeni, Lesego.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
The relevance of post purchase communication of luxury brands and the decision making impact it has
Available: Copies:
3. 
Cover image for Brand management : co-creating meaningful brands
Brand management : co-creating meaningful brands
by 
Beverland, Michael, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
-- Managing Brand Growth -- Brand Relevance -- Communal Branding -- Part III: Brand Management Challenges
Available: Copies:
4. 
Cover image for Kellogg on branding in a hyper-connected world
Kellogg on branding in a hyper-connected world
by 
Tybout, Alice M. éditeur intellectuel.
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2091391&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2019
Excerpt: 
/ Bridgette Braig -- Using neuroscience to assess brands / Moran Cerf -- Measuring brand relevance and health
Available: Copies:
5. 
Cover image for Architecting experience : a marketing science and digital analytics handbook
Architecting experience : a marketing science and digital analytics handbook
by 
Wheeler, Scot R.
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=e020mww&AN=1170699&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2016
Excerpt: 
appealing to customers requires delivery of brand experiences built on relevance and recognition of context
Available: Copies:
6. 
Cover image for Critical ecologies : the Frankfurt School and contemporary environmental crises
Critical ecologies : the Frankfurt School and contemporary environmental crises
by 
Biro, Andrew, 1969-
Format: 
Books
Publication Date 
2011
Excerpt: 
critical theory and environmental politics, Critical Ecologies underscores the continued relevance of the
Available: Copies:
7. 
Cover image for Marketing research
Marketing research
by 
Aaker, David A.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014985787&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0814/2006046457-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Highlighting the relevance of marketing intelligence and the power of the Internet in marketing
Available: Copies:
8. 
Cover image for The 22 irrefutable laws of advertising (and when to violate them)
The 22 irrefutable laws of advertising (and when to violate them)
The 22 irrefutable laws of advertising (and when to violate them)
by 
Newman, Michael.
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004301124.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004301124.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004301124.html
Format: 
Books
Publication Date 
2004
Excerpt: 
(Kash Shree) -- The Law of Relevance (Anne Bologna) -- The Law of Humour (James Lowther) -- The Law of
Available: Copies:
9. 
Cover image for A systematic theory of argumentation : the pragma-dialectical approach
A systematic theory of argumentation : the pragma-dialectical approach
by 
Eemeren, F. H. van (Frans Hendrik), 1946-
Inhaltsverzeichnis
Sample text http://catdir.loc.gov/catdir/samples/cam041/2003046181.html
Table of contents http://catdir.loc.gov/catdir/toc/cam031/2003046181.html
Publisher description http://catdir.loc.gov/catdir/description/cam032/2003046181.html
Inhaltsverzeichnis http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3212760
Format: 
Books
Publication Date 
2004
Excerpt: 
-- 4. Relevance -- 5. Analysis as reconstruction -- 6. Rules for a critical discussion -- 7. Fallacies.
Available: Copies:
10. 
Cover image for Decolonising the mind : the politics of language in African literature
Decolonising the mind : the politics of language in African literature
by 
Ngũgĩ wa Thiongʼo, 1938-
Format: 
Books
Publication Date 
1986
Excerpt: 
African theatre -- The language of African fiction -- The quest for relevance.
Available: Copies:
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