37 Results Found
0000000000000000000000000000000000000IIE
by
Rangan, V.K.
Format:
Books
Publication Date
1995
Excerpt:
Business marketing strategy: concepts and applications Rangan, V.K.
by
Ghemawat, Pankaj.
Format:
Books
Publication Date
2001
Excerpt:
Strategy and the business landscape. core concepts / Ghemawat, Pankaj.
3.
by
Neumeier, Marty.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/fy0606/2006272689.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017053665&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1595269
Table of contents http://catdir.loc.gov/catdir/toc/fy0606/2006272689.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017053665&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1595269
Format:
Books
Publication Date
2006
Excerpt:
The brand gap : how to bridge the distance between business strategy and design : a whiteboard
4.
by
Harvard Business School.
Format:
Books
Publication Date
2005
Excerpt:
When your strategy stalls. Harvard Business School.
5.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2021
Excerpt:
-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8
6.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2016
Excerpt:
-- Addressing competition and driving growth -- Setting product strategy -- Designing and managing services
by
Erdis, Cindy, editor.
Format:
Books
Publication Date
2015
Excerpt:
retail business or who already have a business and want to make it more successful. In today\2019s very
8.
by
Kotler, Philip (Philip J.), 1931-
Format:
Books
Publication Date
2014 2013
Excerpt:
Markets and Business Buyer Behavior -- Part III. Designing a Customer-Driven Strategy and Mix -- 7
9.
by
FitzRoy, Peter T.
Format:
Books
Publication Date
2012
Excerpt:
Business planning.
10.
by
Semenik, Richard J.
Format:
Books
Publication Date
2012
Excerpt:
-- Managing creativity in advertising and integrated brand promotion -- Creative message strategy -- Executing
11.
by
Louw, Lynette.
Format:
Books
Publication Date
2010
Excerpt:
environment -- Analysing the internal environment -- Business level strategy -- Strategic innovation
12.
by
Grant, Kevin, 1968-
Format:
Books
Publication Date
2010
Excerpt:
Information Systems Development is key to business strategy -- brief history of Information Systems
13.
by
Hutt, Michael D.
Format:
Regular print
Publication Date
2010
Excerpt:
Business marketing management : B2B / Hutt, Michael D.
by
Tidd, Joseph, 1960-
Table of contents http://www.gbv.de/dms/zbw/585834911.pdf
Format:
Books
Publication Date
2009
Excerpt:
innovative organization -- Developing an innovation strategy -- Sources of innovation -- Innovation networks
15.
by
Pienaar, Wessel J.
Format:
Books
Publication Date
2009
Excerpt:
Business logistics management : a supply chain perspective / Pienaar, Wessel J.
by
Surie, Gita Sud de.
Format:
Books
Publication Date
2008
Excerpt:
East Indian business enterprises.
17.
by
Hill, Charles W. L.
Format:
Books
Publication Date
2007
Excerpt:
International business : competing in the global marketplace / Hill, Charles W. L.
by
Thompson, Arthur A., 1940-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0612/2006011853.html
Format:
Books
Publication Date
2007
Excerpt:
Crafting and executing strategy : the quest for competitive advantage : concepts and cases /
19.
by
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA
Format:
Books
Publication Date
2006
Excerpt:
, & Loyalty -- Chapter 6 -- Analyzing Consumer Markets -- Chapter 7 -- Analyzing Business Markets -- Chapter 8
by
Durkin, Dianne M., 1947-
Table of contents http://www.loc.gov/catdir/toc/ecip055/2004030979.html
Format:
Books
Publication Date
2005
Excerpt:
business -- Ch. 4. What is the loyalty factor? -- Ch. 5. Employees, the new strategic alliance -- Ch. 6
by
Hrebiniak, Lawrence G.
Table of contents http://www.loc.gov/catdir/toc/fy053/2004111039.html
Format:
Electronic Resources
Publication Date
2005
Excerpt:
Making strategy work : leading effective execution and change / Hrebiniak, Lawrence G.
22.
by
Navarro, Peter.
Contributor biographical information http://www.loc.gov/catdir/bios/mh051/2004018239.html
Publisher description http://www.loc.gov/catdir/description/mh051/2004018239.html Contributor biographical information http://www.loc.gov/catdir/bios/mh051/2004018239.html Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html
Publisher description http://www.loc.gov/catdir/description/mh051/2004018239.html Contributor biographical information http://www.loc.gov/catdir/bios/mh051/2004018239.html Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html
Table of contents http://www.loc.gov/catdir/toc/ecip0421/2004018239.html
Format:
Books
Publication Date
2005
Excerpt:
What the best MBAs knows : how to apply the greatest ideas taught in the best business schools /
23.
by
McGahan, Anita M. (Anita Marie)
Format:
Books
Publication Date
2004
Excerpt:
to the rules of change within an industry -- Creating a business-unit strategy that exploits the
24.
by
Laudon, Kenneth C., 1944-
Format:
Books
Publication Date
2004
Excerpt:
, and Strategy -- Ch. 4. The Digital Firm: Electronic Business and Electronic Commerce -- Ch. 5. Ethical
25.
by
Kotler, Philip.
Format:
Books
Publication Date
2004
Excerpt:
behavior -- Business markets and business buyer behavior -- Segmentation, targeting, and positioning
by
Aaker, David A.
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2003063055-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/2003063055-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012822438&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1351492
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012822438&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/2003063055-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012822438&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1351492
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=012822438&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2004
Excerpt:
Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /
27.
by
Miller, Jon, 1971-
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004053025.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm
Format:
Books
Publication Date
2004
Excerpt:
The business of brands / Miller, Jon, 1971-
28.
by
Wells, William, 1926-
Format:
Books
Publication Date
2003
Excerpt:
. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research
by
Hamel, Gary.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0718/2003267645-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1204/2003267645-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1204/2003267645-d.html
Format:
Books
Publication Date
2002
Excerpt:
Creative ability in business.
30.
by
Hoffer, Jeffrey A.
Format:
Books
Publication Date
2002
Excerpt:
Requirements: Conceptual Data Modeling -- Selecting the Best Alternative Design Strategy -- Design -- Designing
by
Coughlan, Anne T.
Format:
Books
Publication Date
2001
Excerpt:
distribution are a critical element of business strategy." "The ideas in this book apply to any channel for any
32.
by
Michalko, Michael, 1940-
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-d.html
Format:
Books
Publication Date
2001 1998
Excerpt:
-thinking strategy, showing how it has worked for creative geniuses and providing exercises that allow you to put it
by
Aaker, David A.
Table of contents http://catdir.loc.gov/catdir/toc/onix07/2001026190.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0612/2001026190-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley036/2001026190.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0612/2001026190-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley036/2001026190.html
Format:
Books
Publication Date
2001
Excerpt:
Business Strategy: The Concept and Trends in Its Management -- What Is a Business Strategy
34.
by
Thompson, Arthur A., 1940-
Format:
Books
Publication Date
1998
Excerpt:
Crafting and implementing strategy : text and readings / Thompson, Arthur A., 1940-
Format:
Books
Publication Date
1998
Excerpt:
Harvard business review on measuring corporate performance.
36.
by
Morosini, Piero.
Format:
Books
Publication Date
1998
Excerpt:
Managing cultural differences : effective strategy and execution across cultures in global
37.
by
Perreault, William D.
Format:
Books
Publication Date
1996
Excerpt:
-- Pricing objectives and policies -- Price setting in the business world -- Developing innovative marketing
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