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Cover image for Marketing in the boardroom : questions directors might ask and what to look for in the answers

Marketing in the boardroom : questions directors might ask and what to look for in the answers

Marketing in the boardroom : questions directors might ask and what to look for in the answers

by

Luscombe, Kevin John, 1933-

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Books

Publication Date

2007

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Chandler, Peter.

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Cover image for Great writers on organizations

Great writers on organizations

Great writers on organizations

by

Pugh, Derek Salman.

Format:

Books

Publication Date

2007

Excerpt:

, classical writers such as Alfred D. Chandler, Peter Drucker and Frederick Herzberg, and modern thinkers such

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