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Research in consumer behavior. Vol. 10

Belk, Russell W.

Format:

Books

Publication Date

2006

Excerpt:

Research in consumer behavior. Vol. 10 / Belk, Russell W.

Available: Copies:

Handbook of research on gender and marketing

Dobscha, Susan, editor.

Format:

Books

Publication Date

2019

Excerpt:

Handbook of research on gender and marketing / Dobscha, Susan, editor.

Available: Copies:

Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

Available: Copies:

Product innovation toolbox : a field guide to consumer understanding and research

Beckley, Jacqueline H.

Format:

Books

Publication Date

2012

Excerpt:

Product innovation toolbox : a field guide to consumer understanding and research / Beckley

Available: Copies:

Sensory marketing : research on the sensuality of products

Krishna, Aradhna.

Format:

Books

Publication Date

2010

Excerpt:

Sensory marketing : research on the sensuality of products / Krishna, Aradhna.

Available: Copies:

The why of consumption : contemporary perspectives on consumer motives, goals and desires

Mick, David Glen.

Format:

Books

Publication Date

2000

Excerpt:

Routledge interpretive marketing research

Available: Copies:

Emotional decisions : tradeoff difficulty and coping in consumer choice

Luce, Mary Frances, 1967-

Format:

Books

Publication Date

2001

Excerpt:

Monographs of the Journal of consumer research ;

Available: Copies:

Interpreting consumer choice : the behavioral perspective model

Foxall, G. R.

Format:

Books

Publication Date

2010

Excerpt:

Routledge interpretive marketing research series ;

Available: Copies:

Consumer behavior

Schiffman, Leon G., author.

Format:

Books

Publication Date

2019

Excerpt:

Motivation research (Marketing)

Available: Copies:

10.

Consumer behavior

Schiffman, Leon G. (DE-588)154336181

Inhaltsverzeichnis

Format:

Books

Publication Date

2015

Excerpt:

Motivation research (Marketing)

Available: Copies:

11.

Analysing the narrative in the game of Motlotlo to better understand the relationship that consumers have with product brands

Makhafola, Kelebogile.

Format:

Manuscript

Publication Date

2015

Excerpt:

Marketing research.

Available: Copies:

12.

Fashion Branding and Consumer Behaviors : Scientific Models

Choi, Tsan-Ming, editor.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739

Format:

Books

Publication Date

2014

Excerpt:

-Ming Choi -- Luxury fashion branding: literature review, research trends, and research agenda / Tsan

Available: Copies:

13.

Effectiveness of experiential marketing in sustaining loyalty : the case of Carling Black Label 'Be the coach' campaign

Mujeer, A. Qasim.

Format:

Manuscript

Publication Date

2014

Excerpt:

Marketing research.

Available: Copies:

14.

The artist as a physical brand : do audiences have a reaction to artists' dress attire?

Muhwati, Olga.

Format:

Manuscript

Publication Date

2014

Excerpt:

Consumers -- Research.

Available: Copies:

15.

The eye of the driver : an analysis of what men and women see in luxury cars

Pougnet, Jacqueline.

Format:

Manuscript

Publication Date

2014

Excerpt:

Marketing research.

Available: Copies:

16.

Consumer behaviour : global and Southern African perspectives

Schiffman, Leon G.

Format:

Books

Publication Date

2014

Excerpt:

Motivation research (Marketing)

Available: Copies:

17.

How cool brands stay hot : branding to Generation Y

Bergh, Joeri van den, 1971-

Format:

Books

Publication Date

2013

Excerpt:

-of-mouth -- The research base: 5,000 brand stories can't be wrong -- The five success factors of Gen Y brands

Available: Copies:

18.

Consumer behavior analysis : (A) rational approach to consumer choice

Hantula, Donald A.

Format:

Books

Publication Date

2013

Excerpt:

Research in Consumer Behavior Analysis -- 6.A Prompting Procedure for Increasing Sales in a Small Pet Store

Available: Copies:

19.

Consumer behaviour

Blythe, Jim.

Format:

Books

Publication Date

2013

Excerpt:

-- Motivational conflict -- Hedonism -- Understanding motivation -- Research into motivation -- Further reading

Available: Copies:

20.

Consumer behavior

Hoyer, Wayne D. author.

Format:

Books

Publication Date

2013

Excerpt:

edition of this text incorporates the latest cutting-edge research and current business practices

Available: Copies:

21.

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2011

Excerpt:

Motivation research (Marketing)

Available: Copies:

22.

Consumer behavior

Schiffman, Leon G.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017734219&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Motivation research (Marketing)

Available: Copies:

23.

Why we buy : the science of shopping

Underhill, Paco.

Sample text http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1107/2010483248-d.html

Format:

Books

Publication Date

2009

Excerpt:

Marketing research.

Available: Copies:

24.

Consumer behavior

Schiffman, Leon G.

Format:

Books

Publication Date

2009

Excerpt:

Motivation research (Marketing)

Available: Copies:

25.

Contemporary issues in marketing and consumer behaviour

Parsons, Elizabeth.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

-- Social marketing and consumer citizenship / Effi Raftopoulou -- New technologies of marketing research

Available: Copies:

26.

Cover image for The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple

The hunt for cool : an investigation of 'coolness' with regard to the consumer electronics industry, with special reference to Apple

Versfeld, R. Andrew.

Format:

Computer file

Publication Date

2009

Excerpt:

Consumers -- Research.

Available: Copies:

27.

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2008

Excerpt:

Motivation research (Marketing)

Available: Copies:

28.

Consumer behavior

Schiffman, Leon G.

Format:

Books

Publication Date

2007

Excerpt:

Motivation research (Marketing)

Available: Copies:

29.

Buyer behaviour : understanding consumer psychology and marketing

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Consumers -- Research.

Available: Copies:

30.

Consumer behaviour in tourism

Swarbrooke, John.

Table of contents http://catdir.loc.gov/catdir/toc/fy0707/2006934146.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015029719&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2006934146-d.html

Format:

Books

Publication Date

2007

Excerpt:

different sectors of tourism -- Researching tourist behaviour : marketing research -- The marketing mix and

Available: Copies:

31.

Consumer behavior

Blackwell, Roger D.

Format:

Books

Publication Date

2006

Excerpt:

Marketing research.

Available: Copies:

32.

Market opportunity analysis : text and cases

Stevens, Robert E., 1942-

Table of contents http://www.loc.gov/catdir/toc/ecip0513/2005015271.html

Format:

Books

Publication Date

2006

Excerpt:

Marketing research.

Available: Copies:

33.

Why customers do what they do : who they are, why they buy, and how you can anticipate their every move

Cohen, Marshal.

Table of contents http://catdir.loc.gov/catdir/toc/fy0614/2006297414.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014857481&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-d.html

Format:

Books

Publication Date

2006

Excerpt:

. Drawing on years of market research from The NPD Group, Cohen uncovers the major trends that drive

Available: Copies:

34.

Does advertising influence purchase behaviour of consumers when it comes to hair colouring products?

Brivik, L. H.

Format:

Manuscript

Publication Date

2006

Excerpt:

Consumers -- Reseach.

Available: Copies:

35.

The Century of the self. Episode 1, Happiness machines

Curtis, Adam.

Format:

Video disc

Publication Date

2006

Excerpt:

Motivation research (Marketing)

Available: Copies:

36.

Let them eat cake : marketing luxury to the masses-as well as the classes

Danziger, Pamela N.

Format:

Books

Publication Date

2005

Excerpt:

's research has determined consumers want. New luxury taps into a recent consumer psychology that goes beyond

Available: Copies:

37.

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2005

Excerpt:

Motivation research (Marketing)

Available: Copies:

38.

The consistent consumer : predicting future behavior through lasting values

Beller, Ken.

Table of contents http://catdir.loc.gov/catdir/toc/ecip053/2004026173.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004026173-d.html

Format:

Books

Publication Date

2005

Excerpt:

"Market research over the last few decades has emphasized behavioral-based demographic profiles

Available: Copies:

39.

Consumer behavior : in fashion

Solomon, Michael R.

Format:

Books

Publication Date

2004

Excerpt:

"With a solid base in social science, and in economic and marketing research, Consumer Behavior: In

Available: Copies:

40.

Consumer behavior : a strategic approach

Assael, Henry.

Format:

Books

Publication Date

2004

Excerpt:

Motivation research (Marketing)

Available: Copies:

41.

Consumer behavior

Schiffman, Leon G.

Format:

Books

Publication Date

2004

Excerpt:

Motivation research (Marketing)

Available: Copies:

42.

Why people buy things they don't need : understanding and predicting consumer behavior

Danziger, Pamela N.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0415/2004003269.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0913/2004003269-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2004003269-d.html

Format:

Books

Publication Date

2004

Excerpt:

Consumers -- Research.

Available: Copies:

43.

Effective marketing : creating and keeping customers

Zikmund, William G.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html

Format:

Books

Publication Date

2002

Excerpt:

-- Information technology and marketing research -- Consumer behavior -- Business markets and organizational

Available: Copies:

44.

Consumer behavior

Blackwell, Roger D.

Format:

Books

Publication Date

2001

Excerpt:

Marketing research.

Available: Copies:

45.

Consumer behaviour

Schiffman, Leon G.

Format:

Books

Publication Date

2001

Excerpt:

Motivation research (Marketing)

Available: Copies:

46.

Consumer behavior

Schiffman, Leon G.

Format:

Books

Publication Date

2000

Excerpt:

Motivation research (Marketing)

Available: Copies:

47.

Consumer behaviour in tourism

Swarbrooke, John.

Format:

Books

Publication Date

1999

Excerpt:

Marketing. 12. Researching tourist behaviour - marketing research. 13. The marketing mix and tourist

Available: Copies:

48.

Consumer behavior and marketing action

Assael, Henry.

Format:

Books

Publication Date

1998

Excerpt:

Motivational research (Marketing)

Available: Copies:

49.

Consumer psychology for marketing

Foxall, G. R.

Format:

Books

Publication Date

1998

Excerpt:

fully up-to-date to include the latest research findings for marketing decision-making. The text covers

Available: Copies:

50.

Instructor's manual and video guide

Dupree, James V.

Format:

Books

Publication Date

1997

Excerpt:

Motivation research (Marketing)

Available: Copies:

51.

Applied consumer behaviour

Evans, Martin (Martin J.)

Format:

Books

Publication Date

1996

Excerpt:

Marketing research.

Available: Copies:

52.

Consumer behavior and marketing action

Assael, Henry.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006929337&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/94030946-d.html

Format:

Books

Publication Date

1995

Excerpt:

Motivation research (Marketing) -- Examinations, questions, etc.

Available: Copies:

53.

Consumer behavior

Schiffman, Leon G.

Table of contents http://www.gbv.de/dms/bowker/toc/9780136690030.pdf

Format:

Books

Publication Date

1994

Excerpt:

Motivation research (Marketing)

Available: Copies:

54.

Consumer behavior and marketing action

Assael, Henry.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006530708&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www.gbv.de/dms/hbz/toc/ht004238592.PDF
Inhaltsverzeichnis Consumer behavior and marketing action

Format:

Books

Publication Date

1992

Excerpt:

Motivation research (Marketing) -- Examinations, questions, etc.

Available: Copies:

55.

Consumer behavior

Schiffman, Leon G.

Table of contents http://www.gbv.de/dms/bowker/toc/9780131705319.pdf

Format:

Books

Publication Date

1991

Excerpt:

Motivation research (Marketing)

Available: Copies:

56.

Consumer behavior and marketing action

Assael, Henry.

Table of contents http://www.gbv.de/dms/bowker/toc/9780534029906.pdf

Format:

Books

Publication Date

1984

Excerpt:

Motivation research (Marketing)

Available: Copies:

57.

Consumer behavior and the practice of marketing

Runyon, Kenneth E.

Format:

Books

Publication Date

1980

Excerpt:

Motivation research (Marketing)

Available: Copies:

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Beckley, Jacqueline H.

(1)

Behrer, Mattias.

(1)

Belk, Russell W.

(1)

Beller, Ken.

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Bergh, Joeri van den, 1971-

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Bettman, James R.

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Blythe, Jim.

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Boshoff, Christo.

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Brewer, S. (Samuel W.)

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British Broadcasting Corporation.

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Brivik, L. H.

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Choi, Tsan-Ming, editor.

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Close, Angeline, editor.

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Curtis, Adam.

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D'Amico, Michael.

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Du Plessis, P. J. (Phillipus Jacobus), 1943-

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Dupree, James V.

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Evans, Martin (Martin J.)

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Goldsmith, Ronald Earl.

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Hantula, Donald A.

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Horner, Susan, 1956-

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Horner, Susan.

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Hoyer, Wayne D. author.

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Huffman, Cynthia.

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Krishna, Aradhna.

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Lopetcharat, Kannapon.

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Luce, Mary Frances, 1967-

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Schiffman, Leon G. (DE-588)154336181

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Schiffman, Leon G., author.

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Solomon, Michael R.

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Stevens, Robert E., 1942-

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Stevens, Robert E., 1942- Market analysis.

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Motivation research (Marketing)

(21)

Marketing research.

(14)

Marketing.

(7)

Consumers -- Research.

(5)

Verbraucherverhalten.

(4)

Consumer behaviour.

(2)

Consumers -- Examinations, questions, etc.

(2)

Consumers -- Psychology.

(2)

Consumers' preferences.

(2)

Consumers.

(2)

Fashion merchandising.

(2)

Marketing -- Psychological aspects.

(2)

Motivation research (Marketing) -- Examinations, questions, etc.

(2)

Target marketing.

(2)

Tourism.

(2)

Affluent consumers -- Psychology.

(1)

Aufsatzsammlung

(1)

Automobiles -- Marketing.

(1)

Bernays, Edward L., 1891-1995.

(1)

Brand loyalty.

(1)

Branding (Marketing)

(1)

Clothing and dress -- Marketing.

(1)

Consommateurs -- Comportement.

(1)

Consumentengedrag.

(1)

Consumer behavior

(1)

Consumer behavior -- Africa, Southern.

(1)

Consumer behaviour

(1)

Consumer protection.

(1)

Consumer research.

(1)

Consumers -- Attitudes.

(1)

Consumers -- Reseach.

(1)

Consumers -- South Africa.

(1)

Consumers' preferences -- Econometric models.

(1)

Consumption (Economics) -- Psychological aspects.

(1)

Customer relations.

(1)

Dichter, Ernest, 1907-1991.

(1)

E-commerce.

(1)

Electronic commerce -- Psychological aspects.

(1)

Export marketing.

(1)

Freud, Sigmund, 1856-1939.

(1)

Generation Y.

(1)

Internet marketing.

(1)

Konsumentenverhalten.

(1)

Lehrbuch.

(1)

Luxuries -- Marketing.

(1)

Marketing

(1)

Marketing -- Research.

(1)

Marketing -- Sex differences.

(1)

Motivational research (Marketing)

(1)

New products -- Psychological aspects.

(1)

New products.

(1)

Product management.

(1)

Psychology -- Social aspects.

(1)

Public relations & advertising.

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Public relations -- History -- 20th century.

(1)

Risk-taking (Psychology)

(1)

Senses and sensation.

(1)

(1)

(1)

(1)

(1)

Young adult consumers.

(1)

Young consumers.

(1)

comportement du consommateur -- recherche scientifique.

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consommateur -- recherche scientifique.

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marketing -- recherche scientifique.

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