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1. 
Cover image for Marketing : contemporary concepts and practices
Marketing : contemporary concepts and practices
Marketing : contemporary concepts and practices
by 
Schoell, William F.
Format: 
Books
Publication Date 
1995
Excerpt: 
Guiltinan, Joseph P.
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2. 
Cover image for Marketing and the common good : essays from Notre Dame on societal impact
Marketing and the common good : essays from Notre Dame on societal impact
Marketing and the common good : essays from Notre Dame on societal impact
by 
Murphy, Patrick E., 1948-
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
obsolescence / Joseph P. Guiltinan -- pt. V Public policy issues in marketing -- 12.Should marketers be
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