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1. 
Cover image for Brand management
Brand management
Brand management
by 
Klopper, H. B., 1974-
Format: 
Books
Publication Date 
2011
Excerpt: 
geographic boundaries -- Building a brand dashboard -- Personal branding.
Available: Copies:
2. 
Cover image for Fashion marketing : theory, principles, & practice
Fashion marketing : theory, principles, & practice
Fashion marketing : theory, principles, & practice
by 
Bickle, Marianne C.
Format: 
Books
Publication Date 
2011
Excerpt: 
-channel shopping -- Image and branding -- Crossing product boundaries -- Counterfeiting, legislation, and ethics
Available: Copies:
3. 
Cover image for Strategic information systems management
Strategic information systems management
by 
Grant, Kevin, 1968-
View this book online, via DawsonERA, both on- and off-campus
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018860995&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Stakeholder engagement -- Managing change across boundaries -- Strategic leadership in large and complex
Available: Copies: