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(Step) Mother City : stakeholder based analysis of challenges experienced in the brand management of the City of Cape Town

(Step) Mother City : stakeholder based analysis of challenges experienced in the brand management of the City of Cape Town

by

Keefer, Amelia.

Format:

Manuscript

Publication Date

2015

Excerpt:

(Step) Mother City : stakeholder based analysis of challenges experienced in the brand management

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2.

Winning is silver, branding is gold : an investigation of professional triathletes personal brand management

Winning is silver, branding is gold : an investigation of professional triathletes personal brand management

by

Walther, Kathrin.

Format:

Manuscript

Publication Date

2012

Excerpt:

management / Walther, Kathrin.

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3.

Cover image for Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

by

Sakutukwa, Anesu.

Format:

Manuscript

Publication Date

2016

Excerpt:

Influencer management

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