-- Advertising -- Advertising creativity -- Advertising media and media planning -- Personal selling -- Shopper

Advertising.

, this text prepares readers for careers in brand management, advertising, and consumer research. The 12

development and design -- Writing for digital -- Engage -- Customer relationship management -- Serperture

New business enterprises -- Management.

development and design -- Writing for digital -- Engage -- Customer relationship management -- Serperture

communication -- Stakeholder and reputation management -- Public relations and marketing -- Public relations and

Effective small business management : an entrepreneurial approach / Scarborough, Norman M.

Advertising -- South Africa.

Electronic commerce -- Management.