Search Results for Market research.

1.

Marketing research : using analytics to develop market insights

by

McDaniel, Carl, Jr., 1941- author.

Format:

Books

Publication Date

2021

Excerpt:

Marketing research : using analytics to develop market insights / McDaniel, Carl, Jr., 1941- author.

Available: Copies:

2.

Marketing management : a South African perspective

by

Cant, M. C. (Michael Colin), 1957- editor.

Format:

Books

Publication Date

2024

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

3.

Marketing management : a South African perspective

by

Cant, M. C. (Michael Colin), 1957- editor.

Format:

Books

Publication Date

2021

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

4.

MARKETING TOURISM AND HOSPITALITY : concepts and cases.

by

GEORGE, RICHARD.

Format:

Books

Publication Date

2021

Excerpt:

marketing research -- Designing the tourism and hospitality marketing strategy -- 5. Tourism and hospitality

Available: Copies:

5.

Marketing tourism in South Africa

by

George, Richard, 1968- author.

Format:

Books

Publication Date

2019

Excerpt:

: Analysing the tourism market -- 6. Segmentation, targeting, and positioning -- 7. Consumer behaviour in

Available: Copies:

6.

eMarketing : the essential guide to marketing in a digital world

by

Stokes, Rob (eMarketing specialist)

redandyellow https://www.redandyellow.co.za/textbook/

Format:

Books

Publication Date

2018 2011

Excerpt:

marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing

Available: Copies:

7.

Strategic planning for public relations

by

Smith, Ronald D., 1948- author.

Format:

Books

Publication Date

2017

Excerpt:

Research; Phase 2: Strategy; Phase 3: Tactics; Phase 4: Evaluative Research -- Effective Creativity.

Available: Copies:

8.

Marketing management : a South African perspective

by

Cant, M. C. (Michael Colin), 1957- editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

9.

eMarketing : the essential guide to marketing in a digital world

by

Stokes, Rob (eMarketing specialist)

Format:

Books

Publication Date

2013 2011

Excerpt:

marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing

Available: Copies:

10.

Marketing management : a South African perspective

by

Cant, M. C. (Michael Colin), 1957- editor.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

, targeting and positioning -- Marketing research and information management -- Product decisions -- Branding

Available: Copies:

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