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1. 
Cover image for Public relations disasters : talespin--inside stories and lessons learnt
Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
-- Mascots -- Costume drama -- Media lists -- List hysteria alert -- Media relations 1 -- Football guru's PR
Available: Copies:
2. 
Cover image for International marketing
International marketing
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2004
Excerpt: 
political and legal environment -- Cases: "Trick-or-treat?" costume market in horror as Halloween approaches
Available: Copies:
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