Search Results for Information services -- Public relations.

4 Results Found

0000IIE

Kotler, Philip (Philip J.), 1931-

Format:

Books

Publication Date

2014 2013

Excerpt:

-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and

Available: Copies:

Kotler, Philip.

Format:

Books

Publication Date

2004

Excerpt:

-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal

Available: Copies:

Leenders, Michiel R.

Format:

Books

Publication Date

2002

Excerpt:

Measurement -- 14. Global Supply Management -- 15. Public Purchasing -- 16. Capital Goods Acquisition -- 17

Available: Copies:

Middleton, Victor T. C.

Format:

Books

Publication Date

2001

Excerpt:

Marketing Tools in Travel and Tourism -- Advertising and public relations -- Sales promotion, merchandising

Available: Copies:

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