Search Results for Campaign management.

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6 Results Found

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Digital marketing in practice : design, implement and measure effective campaigns

Knight, Hanne, author.

Format:

Books

Publication Date

2023

Excerpt:

Digital marketing in practice : design, implement and measure effective campaigns / Knight, Hanne

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Strategic brand management

Chernev, Alexander, author

Format:

Books

Publication Date

2020

Excerpt:

Strategic brand management / Chernev, Alexander, author

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Marketing fashion : strategy, branding and promotion

Posner, Harriet, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

digital campaigns ; Sales promotion ; Fashion PR and publicity ; Measuring campaign effectiveness

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Marketing communication : an integrated approach

Koekemoer, Ludi.

Format:

Books

Publication Date

2014

Excerpt:

communication decisions -- Marketing communication planning and campaign tactics -- Persuasive communication

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The best digital marketing campaigns in the world II

Ryan, Damian, author.

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Format:

Books

Publication Date

2014

Excerpt:

The best digital marketing campaigns in the world II / Ryan, Damian, author.

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Public relations : South African perspectives

Rensburg, Ronél S.

Format:

Books

Publication Date

2003

Excerpt:

organisation -- The performance dimensions of public relations: campaign planning and management -- Marketing

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