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Digital marketing 1B /Indepent Institute of Education (IIE).

Ashwin, S.

Format:

Books

Publication Date

2010

Excerpt:

Digital marketing 1B /Indepent Institute of Education (IIE). Ashwin, S.

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Black diamond unearthing South Africa's new black middle class.

UCT Unilever Institute of Strategic Marketing.

Format:

Books

Publication Date

2006 200

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UCT Unilever Institute of Strategic Marketing.

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EMarketing eXcellence : planning and optimizing your digital marketing

Chaffey, Dave, 1963-

Format:

Books

Publication Date

2008

Excerpt:

Chartered Institute of Marketing.

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Economics : principles and practice

Black, P. A. (Philip A.)

Format:

Books

Publication Date

2000

Excerpt:

Institute of Marketing Management (South Africa)

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Brand and marketing management : reading pack.

Independent Institute of Education. Vega School of Brand Leadership.

Format:

Books

Publication Date

2013

Excerpt:

Brand and marketing management : reading pack. Independent Institute of Education. Vega School of

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Sensory marketing, consumer psychology and the future of branding within the airline industry Singapore Airlines

Warren, Andrew

Format:

Manuscript

Publication Date

2017

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Sensory marketing, consumer psychology and the future of branding within the airline industry

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Context planning and channel innovation : reading pack

Independent Institute of Education. Vega School of Brand Leadership.

Format:

Books

Publication Date

2016

Excerpt:

Independent Institute of Education. Vega School of Brand Leadership.

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Brand communication in context : reading pack.

Independent Institute of Education. Vega School of Brand Leadership.

Format:

Books

Publication Date

2016

Excerpt:

Brand communication in context : reading pack. Independent Institute of Education. Vega School of

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Brand strategy 3 : reading pack.

Independent Institute of Education. Vega School of Brand Leadership.

Format:

Books

Publication Date

2016

Excerpt:

Brand strategy 3 : reading pack. Independent Institute of Education. Vega School of Brand

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10.

The impact of technology on branding

Myers, Brady Hudson.

Format:

Manuscript

Publication Date

2016

Excerpt:

Independent Institute of Education. Vega School.

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11.

Cover image for The influence of alcohol marketing channels on alcohol consumption : a quantitative study of students residing in the Western Cape, South Africa

The influence of alcohol marketing channels on alcohol consumption : a quantitative study of students residing in the Western Cape, South Africa

Mackay, Brett.

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Manuscript

Publication Date

2016

Excerpt:

The influence of alcohol marketing channels on alcohol consumption : a quantitative study of

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12.

The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

Gaffoor, Shaakir.

Format:

Manuscript

Publication Date

2016

Excerpt:

The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's

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