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Understanding brand equity in the South African retail fashion industry : a study on the South African retail market focusing on Zara and Woolworths : why does the South African middle class consumer see more value in Zara in comparison to local fashion retailers?

Understanding brand equity in the South African retail fashion industry : a study on the South African retail market focusing on Zara and Woolworths : why does the South African middle class consumer see more value in Zara in comparison to local fashion retailers?

by

Mjoli, Vuyo.

Format:

Manuscript

Publication Date

2025 2024 2023 2022 2021

Excerpt:

Fashion merchandising -- South Africa.

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2.

Cover image for Essentials of inventory management

Essentials of inventory management

by

Muller, Max, 1947- author.

Format:

Books

Publication Date

2019

Excerpt:

Margins -- Calculating Gross Profit -- Merchandising Metrics -- Pricing Generally -- Selling Price

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