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0000IIE
Print
by 
Ngobeni, Lesego.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
The relevance of post purchase communication of luxury brands and the decision making impact it has
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by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
making -- 7. Planning for IMC -- 8. Establishing objectives and budgeting for IMC program -- 9. Message
Available: Copies:
by 
Percy, Larry.
Format: 
Books
Publication Date 
2009
Excerpt: 
Decision Making -- 8. Determining the Best Positioning -- 9. Developing a Communication Strategy -- 10
Available: Copies:
by 
Percy, Larry.
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Understanding target audience decision making -- Determining the best positioning -- Developing a communication
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